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Senior Media Specialist

Senior Media Specialist

VirtualVocationsRichmond, Virginia, United States
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A company is looking for a Senior Media Specialist to focus on national television and radio media buying.

Key Responsibilities

Plan, negotiate, implement, and optimize national broadcast and cable TV buys

Collaborate with internal business partners to report performance and align media strategy with business goals

Drive conversion through effective media placements across various platforms

Required Qualifications

High School diploma / GED equivalent with a minimum of eight years of media buying experience, or a Bachelor's degree in Marketing or a related field with a minimum of five years of media buying experience

Proven experience in planning, negotiating, and purchasing National Broadcast TV and National Network Radio

Experience in qualitative and quantitative analysis to optimize media buys

Skilled in demonstrating paid schedules to secure added value

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Media Specialist • Richmond, Virginia, United States

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