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Field Marketing Manager
Field Marketing ManagerMediabistro • Lexington, KY, United States
Field Marketing Manager

Field Marketing Manager

Mediabistro • Lexington, KY, United States
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Job Overview

At Marvin, we’re driven by a powerful purpose : to imagine and create better ways of living. For over 100 years, we’ve been part of the Marvin family—a family-owned and -led company committed to helping people live healthier, happier lives through thoughtful design, exceptional craftsmanship, and a deep understanding of how people live and work in their homes. Marvin Replacement is our dedicated replacement window and door business, bringing Marvin’s legacy of quality directly to homeowners. Through a direct-to-consumer model, we deliver premium fiberglass products, personalized in‑home consultations, and professional installation—making the window replacement process simple, seamless, and satisfying.

We are seeking a dynamic and strategic

Field Marketing Manager

to lead regional field, non‑media, and direct marketing initiatives that drive lead generation and local brand awareness. This role is responsible for planning, executing, and optimizing marketing activities such as shows and events (home shows, outdoor fairs / festivals, business expos, showroom sales, open houses, parades of homes, retail locations, and more), neighborhood appointment setting for the assigned region. The ideal candidate will be a hands‑on leader with a passion for team development and performance excellence.

Highlights of your role

Develop and implement a comprehensive field and direct marketing strategy tailored to the assigned region.

Plan and execute annual marketing activities, including events, shows, and neighborhood appointment setting.

Manage and optimize the regional field marketing budget to maximize ROI and reduce customer acquisition costs.

Manage multiple regional and market‑based teams of Brand Ambassadors with a direct hands‑on approach, providing motivation and coaching to help each team reach their performance goals. Develop local leaders that can supervise and direct the day‑to‑day activities of Brand Ambassadors within their markets.

Establish and monitor KPIs to assess the effectiveness of marketing initiatives and drive continuous improvement.

Conduct regular market visits to oversee field activities, provide training, and ensure alignment with company values.

Collaborate with local leads to manage staffing, scheduling, and event logistics.

Negotiate with vendors to ensure cost‑effective execution of marketing events.

You're a good fit if you have (or if you can)

Bachelor’s degree in Marketing, Sales, or related field (or equivalent experience).

3+ years of leadership experience managing teams.

3+ years of experience in event marketing, face‑to‑face marketing, sales, or show / event management.

Valid driver’s license with an acceptable motor vehicle record.

Ability to lift up to 40 pounds and push displays weighing up to 75 pounds.

Comfortable standing for extended periods.

Strong decision‑making and analytical skills.

Excellent organizational and strategic planning abilities.

Strong interpersonal and communication skills.

Proficiency in Microsoft Office Suite.

Willingness to work occasional weekends.

We invite you to See Yourself at Marvin

From people to products, Marvin is committed to creating better ways of living. When you join this family‑owned and‑led window and door company, you belong to a community full of opportunities. For more than a century, we’ve been at the forefront of designing, building, and engineering premium, award‑winning products. Today, Marvin is also proud to have been named a Top Large Employer by Forbes Magazine two years in a row, in 2024 and 2025. With operations in 19 cities across North America, we manufacture Marvin’s quality products, including Infinity Replacement Windows and Doors, and TruStile Doors. Together, we uphold our values and foster a culture where safety and the wellbeing of our people comes first. We take a better living approach with benefits to support you at work and beyond. From day one, you will enjoy health insurance, paid holidays, paid parental leave, a 401(k) retirement savings match and more!

Some Of Our Unique And Most Popular Benefits Include

$300 annual wellbeing account to spend on what helps you feel happy + healthy

Better Living Day! (a paid day off to go have some fun)

Annual profit sharing – recognizing everyone’s contribution to Marvin’s success

Giving at Marvin – participate in organized volunteer opportunities

Brighter Days Fund – financial support from your colleagues and the Marvin family during personal hardships

Apply today!

Marvin is an Equal Opportunity Employer

Compensation : $90,000 - $100,000 with bonus opportunities.

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Field Marketing Manager • Lexington, KY, United States

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