Senior / Principal Sales Engineer - US East

Observe, Inc.San Francisco, CA, United States

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Location : Remote - US East (travel as required)

Department : Field Engineering

About The Role

We are looking for an exceptional Senior or Principal Sales Engineer to join our US East team, partnering with enterprise and upper mid-market customers to help them solve their most complex observability challenges. You’ll be working with a cutting-edge observability platform, enabling organizations to improve reliability, reduce MTTR, and make data- and AI-driven operational decisions.

If you’ve thrived in competitive observability landscapes and have a passion for turning deep technical knowledge into real customer outcomes, this is your opportunity to make a big impact.

What You’ll Do

Partner with Account Executives to drive technical strategy and win new business in upper mid-market and enterprise accounts.
Lead discovery and solution design for monitoring, logging, and tracing use cases, aligning with customer business objectives.
Run engaging product demonstrations that clearly articulate value, differentiate from competitors, and inspire technical stakeholders.
Design and execute POCs with measurable success criteria, guiding customers through instrumentation, data onboarding, and dashboarding.
Advise on best-practice architectures for distributed tracing, log analytics, metrics pipelines, and service monitoring.
Be the technical voice of the customer internally, influencing product roadmap and ensuring long-term adoption success.
Stay ahead of the curve by maintaining expertise in competitive products, market trends, and emerging observability practices.

What We’re Looking For

5+ years in a Sales Engineering, Solutions Architect, or similar customer-facing technical role in observability / monitoring / logging.

Proven track record working with upper mid-market and enterprise accounts, influencing both technical and business decision-makers.

Experience at a leading observability vendor (New Relic, Datadog, Grafana, Splunk, Sumo Logic, or similar).

Experience leading competitive takeouts in head-to-head vendor evaluations

Strong expertise with log aggregation and analysis (Elastic, Loki, Splunk, etc.), metrics collection and visualization (Prometheus, Grafana, etc.), distributed tracing (OpenTelemetry), APM, RUM, cloud-native environments (AWS, GCP, Azure, Kubernetes, serverless architectures), and familiarity with DevOps, SRE, and modern application delivery practices

Excellent communication skills – able to simplify the complex and tell a compelling technical story.

Strong bias for action and ownership of leading the technical side of engagements.

Hands-on mentality – comfortable writing queries, configuring integrations, and instrumenting code in real time.

Bonus Points

Exposure to modern AI concepts, especially as it relates to observability, troubleshooting, and improvements in developer productivity : statistical anomaly detection, generative AI, MCP servers, coding assistants, etc.

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Senior Principal Engineer • San Francisco, CA, United States