Public Relations Specialist at ViewSonic Corporation Indiana Job at Itlearn360 i

Overview

Public Relations Specialist at ViewSonic Corporation. Location : Hybrid work in Brea, CA. Supervision : Reports to Director of Marketing Communications.

Your Role and Impact

The Public Relations Specialist supports the execution of public relations strategies to promote the company's products, brand, and corporate initiatives. This role works closely with the PR Manager and cross-functional teams to coordinate media outreach, develop press materials, and support product launches and events. The ideal candidate is a strong communicator with a passion for storytelling and experience in media relations and content creation.

Day to Day Responsibilities

• Media Relations & Communications : Support day-to-day media relations efforts, including responding to media inquiries and coordinating interviews.
• Draft and edit press releases, media alerts, fact sheets, executive bios, and other press materials.
• Assist in pitching product news and company updates to media outlets and influencers.
• Build and maintain relationships with media outlets, journalists, and influencers. Maintain and update media lists and editorial calendars.
• Product PR Support : Collaborate with product marketing teams to develop messaging for product launches and announcements.
• Coordinate product review programs, including managing sample requests and tracking coverage.
• Assist in preparing award submissions and customer case studies.
• Be the liaison between VSA PR and Global PR team in Taiwan and help to coordinate collaboration between regions.
• Event & Campaign Support : Support PR activities at trade shows, product tours, and industry events.
• Work with external PR agencies to ensure alignment and execution of PR plans.
• Help organize press briefings and media engagements at events.
• Content & Social Media : Contribute to the development of blog posts, articles, and social media content that supports PR campaigns.
• Ensure consistency in messaging across all communication channels.
• Monitoring & Reporting : Track media coverage and compile regular reports on PR performance and campaign results. Monitor industry trends and competitor activity to inform PR strategies.

Your Profile

What’s in it for you

Work Environment & Requirements

At ViewSonic, our mission is to provide excellence in visual experience by combining products, solutions, and ecosystem developments. We celebrate and support diversity and are committed to creating a respectful and inclusive environment for all employee-partners. ViewSonic does not discriminate on any basis covered by appropriate law, and all employment is decided based on qualifications, merit, and business needs.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and requirements.

Behaviors

Motivations

Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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