Head of KOL Growth

A company is looking for a Head of Affiliate / KOL Growth.

Key Responsibilities

Build and lead the global KOL marketing strategy and execution

Source, contract, and manage KOLs globally while ensuring compliance with financial influencer laws

Negotiate competitive deals and develop content strategies with KOLs to promote Kraken's brand

Required Qualifications

7+ years of experience in the crypto space with a focus on KOL programs

Significant experience working with crypto KOLs, particularly traders

Proven track record of user growth in competitive environments

Advanced knowledge of crypto products and existing relationships with industry influencers

Experience in managing KOL relationships and leveraging marketing analytics