Senior Data Analytics & Insights Specialist
We are seeking a talented individual to join our Indirect Sales team at Mercer. This role will be based in Louisville, KY. This is a hybrid role that has a requirement of working at least three days a week in the office.
We're looking for a Senior Data Analytics & Insights Specialist who can turn data into actionable intelligence that drives growth. This role is at the center of how we measure performance, understand customer behavior, and inform go-to-market strategy. You'll partner closely with marketing and commercial leaders to build dashboards, uncover insights, and recommend actions that directly impact pipeline, revenue, and customer engagement.
We will count on you to :
- The ideal candidate is a data-driven strategist with strong analytical skills who can translate complex marketing and sales data into clear insights, build compelling dashboards, and partner to drive smarter, revenue-focused decisions.
- You will gather and analyze campaign, channel, and customer data from various sources to understand campaign performance, audience targeting, media mix, and buying behaviors.
- Your goal is to provide insights and recommendations that improve response, increase conversion rate, and drive new sales.
- Translate data into clear, actionable insights and present recommendations
- Dive deep into campaign and customer data to define KPI's, identify performance trends, and provide customer insights
What you need to have :
Bachelor's Degree in related fieldsExperience with MarTech tools (Google Analytics, Webtrends, Microsoft Dynamics, etc.)5+ years in marketing / sales analytics or business intelligenceStrong skills with data visualization tools (Power BI, Qlik)Proficiency in Excel / SQL for data analysis and reportingExperience analyzing campaign performance, funnel conversion, and pipeline contributionFamiliarity with customer segmentationAbility to synthesize complex data into stories that influence decisionsWhat makes you stand out?
A passion for using data to solve problemsExcellent communication skills (written and verbal)Self-starter with the ability to balance multiple prioritiesExperience with direct response tactics for sales and lead generation and knowledge of best practicesWhy join our team :
We help you be your best through professional development opportunities, interesting work and supportive leaders.We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have impact for colleagues, clients and communities.Our scale enables us to provide a range of career opportunities, as well as benefits and rewards to enhance your well-being.