Senior Marketing Pursuits Specialist

Senior Marketing Pursuits Specialist

Compensation Range : $36.06 - $45.67 Annual Salary

Job Description Summary :

At Swinerton, the Strategic Pursuits team plays a focused and strategic role in supporting the acquisition of work through the development of pursuit strategies, participation in capture planning, and the crafting of compelling proposals and marketing materials that differentiate Swinerton from its competitors, enhancing the company's chances of winning projects. Leveraging expertise in branding, content creation, stakeholder engagement, and project management, the Marketing Pursuits team collaborates in partnership with pursuit teams (internal and external) to align client needs with the company's capabilities to secure the best opportunities for the organization aligned with strategic objectives.

As a Senior Marketing Pursuits Specialist specializing in proposal management / development, your primary responsibility is to lead and own the entire proposal development process, demonstrating expertise in every phase from conception to delivery. This includes closely establishing the plan alongside the Pursuit Champion, managing all elements of proposal creation, ensuring strict adherence to client requirements, company objectives, and brand standards, as well as the pursuit schedule. Your strategic approach will involve collaborating closely with technical teams, project managers, and senior leadership to craft compelling narratives and innovative solutions tailored specifically to each client's unique needs and preferences, as well as taking the lead on the development of impactful content such as cover letters and executive summaries, specialized service narratives, resumes / bios highlighting team strengths, and case studies, among others ultimately ensuring that the proposal is presented in a common voice / tone, is clear, concise, compliant, and compelling, and in adherence to the company's writing style and brand style guidelines. Additionally, as a client interview specialist, you will take the lead in organizing and conducting client interviews, leveraging your exceptional communication skills to effectively communicate our value proposition and demonstrate our team's expertise and capabilities, working with, preparing, and coaching the team to success. Furthermore, in the day-to-day execution of your responsibilities you will also provide guidance and mentorship to junior marketing staff (where applicable), helping them grow and develop in their roles, and play a vital role in promoting the importance of and contributing to the maintenance of pursuit data within the company's client relationship management (CRM) platform, as well as the cataloging of newly developed content through the consistent use of our proposal closeout activities, ensuring accuracy and accessibility for the entire pursuits team.

POSITION RESPONSIBILITIES AND DUTIES :

• Coordinate development and production of marketing collateral, including brochures, qualification packages, proposals, interview presentations, etc.
• Maintain quality control over output of proposals, qualification packages, printed materials, interview materials, etc.
• Facilitate pursuit kick-off meetings and shortlist interview preparation sessions
• Collect and maintain database of project information and client contacts (Cosential)
• Develop and maintain employee resumes
• Provide follow-up, clarity and communication for each stage of marketing production assignments and regional sponsored events
• Interface with vendors (printers, photographers) as necessary
• Write and distribute internal and external communication
• Assist in hosting and coordinating regional events (video tapings, exhibits, seminars, open houses, client parties, and community / charity events)
• Assist in ordering and maintaining inventory of company branded items 'Swinerton swag'
• Assist in planning and file storage of project and personnel photography
• Serve as a brand steward
• Accompany Business Managers as needed to regional events, job walks or pre-qualification meetings
• Assist with development of annual marketing plans and associated budgets for business unit
• Work as a team player in a collaborative environment against multiple deadlines
• Complete other responsibilities as assigned

MINIMUM SKILLS OR EXPERIENCE REQUIREMENTS :

The Senior Marketing Pursuits Specialists' day-to-day responsibilities include, but are not limited to :

Proposal Management + Development :

Client Interview / Presentation :

Marketing Collateral Creation :

Project Management :

Quality Control and Review :