DWM Public Relations Manager, Sr. (OFA)

Posting expires : October 7, 2025 Salary : $68,156.41 - $90,988.81 General Description and Classification Standards Directs marketing operations that result in positive media relations for an assigned department. Duties and responsibilities include but are not limited to : supervising staff; directing activities; serving as liaison between agencies and the news media; directing market campaigns; planning media events; writing stories, articles, speeches, scripts and documents; and creating proactive materials for the media; and processing associated paperwork. Supervision Received Works under very general supervision. Depending on organization structure, may work independently with responsibility for an assigned function or program. Essential Duties & Responsibilities These are typical responsibilities for this position and should not be construed as exclusive or all inclusive. May perform other duties as assigned. Supervises and evaluates assigned staff, handling all employee concerns, directing work assignments, counseling and disciplining employees when necessary and completing employee performance appraisals. Manages media relations staff in planning and implementing media relations for the City. Plans proactive and positive coverage of Mayor and City government through free press. Plans and directs news conferences and ensures that media coverage is fair and addresses all areas of concern to involved parties. Prepares documentation of points for the Mayor to incorporate when addressing the City Council or general public. Responds to media inquiries pertaining to the Mayor. Decision Making Uses independent judgment and discretion in managing subordinates including the handling of sensitive situations, determining and deciding upon procedures to be implemented, setting priorities, maintaining standards and resolving problems. Leadership Provided Has formal supervisory authority over work group to include discipline, performance management, scheduling, training, etc. Knowledge, Skills & Abilities This is a partial listing of necessary knowledge, skills, and abilities required to perform the job successfully. It is not an exhaustive list. Knowledge of impression management, media and public relations and techniques and practices used in public information. Skill in effectively communicating and interacting with subordinates, management, media, elected officials and members of the general public. Ability to write press releases, speeches, statements and position papers, articulate ideas and opinions in a diplomatic manner and to supervise public information functions of the department. Minimum Qualifications Education and Experience Bachelor’s degree in journalism, public affairs or public relations, communications or a related field. 5-8 years' of progressively responsible supervisory experience in public relations required; equivalent professional experience may be considered for substitution for the required degree on an exception basis. Preferred Education & Experience Bachelor’s degree in journalism, public affairs or public relations, communications or a related field and 8-10 years' of public relations and management experience preferred. Licensures and Certifications None required. Essential Capabilities and Work Environment Required physical, lifting, and sensory capabilities are requirements to perform the job successfully. Typical environmental conditions associated with job. Work Schedule : This position follows the City’s hybrid work schedule policy as assigned by the Department of Human Resources Commissioner and requires in-person work at City worksites / facilities at least four (4) days per week, with the option to work remotely one (1) day per week, based on eligibility, departmental needs, and supervisor approval. The hybrid work schedule is subject to change at any time to five (5) days in-person work.