Field Marketing Manager

Company Description

SAS Service Partner's is a growing family of winning brands across the Sun Belt. We are made up of premier HVAC, plumbing, and electrical companies with strong local names and outstanding cultures.

Role Description

The Field Marketing Manager is accountable for ensuring our companies achieve their planned revenue through efficient lead generation within their prescribed marketing budget. As the crusader of our marketing & advertising division, you will be responsible for the success of numerous lead-generating initiatives

High Level Responsibilities

Produce and execute efficient Marketing Strategy for all channels

Implement grass root strategies to improve local visibility

Utilize analytics to uncover and remediate lead deficits

Testing new offers and tactics

Development of creative marketing materials

Produce regular competitive analyses including offers / incentives and make recommendations

Monitor Brand Image and Reputation Management by staying aware of local social content and 3rd party online mentions

Qualifications

At least 2 years experience in direct to customer lead generation, preferably in the HVAC or Home Services space

Market Planning and Field Marketing skills

Strong Communication skills

Ability to work both independently and as part of a team

Exceptional organizational and time management skills

Bachelor's degree in Marketing, Business Administration, or related field