Marketing Coordinator
Responsible for customer and industry facing public communications and relations, including social media, sponsorships, messaging, and creative components of the company and product portfolio. This position reports directly to the Marketing Manager and works in concert with all other brewery departments.
Required Skills Include :
- Valid Driver's License
- 21+ years of age
- At least 4 years of related professional Marketing / Social Media experience
- Media Communication and PR Experience Preferred
- Experience in Adobe Creative Suite Preferred, specifically Illustrator, Lightroom, and Premiere
- Experience in video creation, editing and storytelling
- Computer proficiency and experience with Google Business Suite
- Ability to work in a fast paced environment and multi task
- Must be comfortable working with others, operating computers and printers, driving throughout the Metro area, events, etc.
- Experience with programs such as Twitter, Facebook, Instagram, Pinterest, LinkedIn, TikTok, Canva, GoogleSuite, Square, etc preferred by not required
- Able to frequently lift and / or move objects up to 10 pounds and occasionally lift and / or move objects up to 50 pounds
- High level of organization
- Appreciation for craft beverages and creating a positive work environment with teammates
Specific responsibilities include :
Oversee and execute day-to-day, real-time consumer communications through digital tools including company website, social media accounts from festivals, events, etc...Oversee daily content and copywriting for taproom and soda social media accountsAssist in media outreach and PR planningAttend large format weekend events, create and publish content during eventsUpdate website with necessary changes including taproom beers, tours, calendar, etc.Update website calendar with all necessary details and linksCoordinate online orders via Square and ship orders in a timely mannerReport to and work closely with the Marketing Manager to develop overall Marketing and PR strategy, budget and creativeOversee Influencer program and communications in conjunction with Marketing ManagerCommunicate all Brewery / Taproom events and create printed material design and execution including posters, flyers, handouts, etc.Create, develop content and send out monthly email newsletter or Constant ContactReview all emails coming into the general mailbox and send to appropriate partiesCoordination of media requests and appearancesOversee donations including documentation, building donation baskets and other donation packages, and coordinating delivery / pick up of donationsOrganization of physical assets for marketing purposes, such as props, glassware, merchandise, and productField incoming customer inquiries and complaints through social media, Google Business, voicemail, and general email account with a 24-hour turnaround responseMonitor and analyze owned social media performance and competitors' accounts to identify content creation opportunitiesOrganization and maintenance of digital folders of assets and files through DropBox and Google DriveAdministration of online and text to win contestsAssistance with preparation for media appearances and photo shootsVarious graphic design and administrative tasks as directed by Marketing ManagerCompensation :
Competitive Base SalaryPTO, plus Holidays401k benefitsAccess to health and dental programsCompany issued laptop and cell phoneCompany provided wearables as required for jobCompany provided subscription based programs as required for dutiesEducational opportunity reimbursementBeer benefits and taproom hospitality discountsCore Values :
Quality - We understand the value in a reputation for quality. It takes a long time to build and only a blink of an eye to destroy. Understand what quality means in your job and never compromise.Brand - Lift Bridge Brewing Co is a fun and active brand. We encourage everyone to live the brand by supporting our events, causes, participating in company outings, wearing our gear and sharing our story.Team - You can get what you want by helping others get what they want. Teams include your co-workers, our wholesalers, retailers and customers. We strive to act for the greater good of the organization.Own It - We want people who go the extra mile. Look for that one extra thing you can do. It can be as simple as picking up a piece of trash on the way into work.Grow - As a growing company, we believe it is critical that we are always looking for improvement. That improvement starts with the self. If we take it upon ourselves to learn more and improve our performance, it will push everyone to become better.Passion - Excitement and genuine curiosity for the beer and beverage industry makes the difference between just doing your job and doing it well. Being happy at work and loving what you do creates an upbeat and optimistic environment for all of the team and customers around you. Passionate employees are definitely more motivated, learn faster, and make better business decisions.