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Associate Account Director

Associate Account Director

The Social LightsMinneapolis, MN, United States
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Associate Account Director

Department : Client Success

Employment Type : Full Time

Location : Minneapolis, MN

Reporting To : Group Account Director

Compensation : $100,000 - $110,000 / year

Description

At The Social Lights, we're a band of creative and energetic problem solvers who love nothing more than to help brands and individuals powerfully connect to their consumer utilizing the power of social media. In other words, our superpower is transforming social capital into brand equity.

The Associate Account Director is a relationship guru, a big picture thinker, an outstanding collaborator and a motivational leader with a tenacious desire to solve real business problems through marketing solutions that shape the future of our clients. This role leads key portfolio accounts, leading overall account strategy to grow and scale our partnerships through strategic positioning and relationship building both external and internal. This role helps to elevate the role of social within client organizations and builds confidence in our capabilities with existing and new clients within the dedicated portfolio alike.

A successful Associate Account Director asks great questions, listens for what the client needs (even when they don't ask), adopts the client business as if it were their own and effectively positions the team for success. This role requires a strong business acumen and an ability to anticipate and proactively solve challenges while remaining composed, assured, and effective under pressure.

Key Responsibilities

The Associate Account Director is a key leader on client business and is responsible for managing key portfolio accounts, motivating our teams, and driving the agency toward growth. This role is dedicated to helping us exceed client expectations while fueling our teams to do their best work. This person must possess a high level of polish and professionalism and a penchant for solving problems. This is an amazing opportunity to truly make a significant impact on the work, those who work with you and to build the agency's overall reputation and bottom line.

At The Social Lights, our Associate Directors are a working member of the team, actively contributing to the strategic thinking and work output in addition to leading the team and developing key client relationships. Success in this role requires self-accountability, a drive towards exceptional work and the desire to help grow the agency.

This role leads day-to-day business of the accounts they oversee, maximizing the given opportunities and builds engaged and optimistic client partnerships and teams. This role is responsible for account health + growth, team health, and overall work quality.

Account Leadership

  • Retain and grow current clients under their assigned account portfolio
  • Build impenetrable bonds with day-to-day brand / marketing leaders and actively work to build reputation with senior leadership. Consults on their business and identifies new opportunities for us to support them in reaching their ambitions
  • Motivates and inspires the team to do their best work
  • Leads the team in building and engaging persuasive moments, meetings, conversations and presentations
  • Demonstrate presentation prowess by presenting ideas in a compelling and inspiring manner. Helps internal and external partners understand the value The Social Lights offers. Has the ability to own a room, tell compelling stories, and offer creative solutions to partners.

Account Health

  • Manage the financial health of key account assignments guiding us toward operational excellence
  • Participate in the sales renewal process for assigned accounts in partnership with the Group Account Director, outlining key partnership opportunities and driving the account strategy
  • Agency Thought Leadership

  • Builds our reputation as a sought-after social media solution
  • Instill an agency-wide culture of curiosity, productivity and proactivity particularly related to content / engagement trends and innovations
  • Promote and encourage a positive workplace culture dedicated to serving clients first and delivering a high standard of work on their behalf
  • People Management

  • Lead and grow account teams and direct reports
  • Work with direct reports to set measurable annual objectives, conduct bi-weekly check-ins and scheduled employee reviews, and provide continual and specific feedback to help each employee continue on their path to growth
  • Develop direct reports through ongoing coaching, skills development and encourage participation
  • Actively participate in growth needs from a personnel POV, contribute to the hiring process and assist in on-boarding new team members
  • Skills, Knowledge and Expertise

  • Bachelor's Degree in Advertising, Journalism, Public Relations, Marketing or relevant field of study
  • 8+ years of experience with 4+ specifically dedicated in a social media role and 4+ years of experience in client-facing role
  • Able to effectively build trust and be seen as an account leader with day-to-day and sometimes senior-level clients
  • Strong time management, organization, and prioritization skills to balance multiple clients and accounts
  • Able to maintain confidentiality with business relations, personnel matters and proprietary matters
  • Effective presentation skills
  • Proficiency in the Google Suite : Docs, Slides, Sheets
  • Proficient in Keynote and Powerpoint
  • Proficient in the Adobe Suite
  • Ideally proficient in Hubspot
  • This job description is not designed to cover or encompass a comprehensive listing of required activities, duties, or responsibilities. Specific functions may change, or additional ones may be assigned during the course of employment.
  • Benefits

  • Medical Insurance
  • Dental Insurance
  • Voluntary Vision Insurance
  • HSA + Company Contribution
  • Dependent Care FSA
  • 401k + Company Match
  • Generous PTO Policy
  • Cell Phone Stipend
  • Paid Parking
  • Technology Enablement + AI Tools
  • Summer Hours + Flexible Work Options
  • Dog-Friendly Office
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