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Group Director, Business Development - WatchFree+ (New York)
Group Director, Business Development - WatchFree+ (New York)VIZIO • New York, NY, United States
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Group Director, Business Development - WatchFree+ (New York)

Group Director, Business Development - WatchFree+ (New York)

VIZIO • New York, NY, United States
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Position Summary...

VIZIO is looking for a senior leader to join us as the Group Director of WatchFree+ and lead the teams responsible for our WatchFree+ business.

You should be comfortable working autonomously in a fast-paced environment, taking initiative, managing multiple projects, and working to find creative solutions with partners.

The ideal candidate understands the intersection of consumer experience and monetization, has extensive experience in programming and curation, a deep knowledge of industry trends and outlooks, and experience across all revenue models and license types.

What you'll do...

  • Oversee VIZIOs WatchFree+ content acquisition and licensing deals
  • Oversee WatchFree+ budget for content acquisition; track all licensing activity ROI
  • Participate in deal negotiation for high profile deals (financial analysis and forecasting, term sheet drafting, contract negotiation)
  • Manage and evaluate current and potential channel partners through content analysis, market demand / appeal, competitive positioning and financial modeling
  • Continuous analysis of current channel applications and competitor lineups to prioritize content acquisitions
  • Guide strategy for the programming team for VIZIOs O&O channels
  • Develop innovative content and programming ideas to drive time spent in the channels
  • Contribute to Competitive Analysis and strategic recommendations with the Director of Content Strategy & Insights
  • Establish and monitor metrics to evaluate engagement on channels
  • Use data analytics and market insight to drive decision making, be responsible for programming the AVOD platform, including content scheduling / windowing.
  • Design a set of content operational performance KPI's that define a best in class service and ensure these targets are maintained
  • Implement plans and tactics to improve performance of all FAST channels
  • Coordinate monthly programming and promotional priorities with SmartCast marketing and the editorial team
  • Coordinate special programming events tied into VIZIO tent poles or other marketing initiatives
  • Closely collaborate with SW Product Management on features and needs to improve engagement
  • Work in tandem with the SW Product Marketing team on brand campaigns and feature campaigns designed to improve user acquisition and retention

In this role, you will lead the business verticals across the WatchFree+ business :

  • Content Acquisitions. The Content Acquisition team negotiates content deals with a variety of content partners across multiple genres (Movies, TV shows / networks, Music, Sports, Games, Online video, etc). The ideal candidate has strong analytical and negotiation skills to secure the best commercial agreements with partners.
  • O&O Channel Programming. This team is responsible for the curation, programming, and scheduling of content. You will leverage consumer engagement data to inform content scheduling, programming, and curation and will use these insights to help influence content acquisition efforts. This includes scheduling of the EPG and associated promotional activity.
  • Content Operations. This team is responsible for QA, QC, and ingest of FAST channels (for TV and mobile) and AVOD content (TV).
  • WatchFree+ Partnerships . The team responsible for business reviews and regular partnership management, working with VIZIOs content and studio licensors to grow engagement and revenue
  • On Demand Curation. Merchandising of VIZIOs on demand content library.
  • What youll bring

  • Bachelors degree in business or a related field and 7 years experience OR 9 years experience in business development and contract negotiation involving content or intellectual property, focusing on partner-facing roles
  • 4+ years of experience negotiating SVOD, TVOD, AVOD, and bundles deals preferred.
  • Exceptional leadership skills, with experience managing large teams
  • A passion and understanding of content landscape, including content partners, service operators, and competitors.
  • An understanding of the relationship between curatorial and computational programming
  • A solid understanding of the CTV space and entertainment sector, with knowledge of traditional licensing and revenue models.
  • Exceptional partnership management skills, with a focus on aligning long term objectives between the organizations.
  • Advanced knowledge of the CTV advertising market (and associated technical implementations)
  • Solid technical understanding of content delivery systems, programming, scheduling, etc.
  • Experience in redlining term sheets and agreements to be reviewed by counsel as well as the ability to assess recommendations provided by counsel and provide an internal summary.
  • Solid cross-functional leadership skills with the ability to build consensus among teams (product, engineering, marketing, sales, finance).
  • At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

    You will also receive PTO and / or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

    For information about PTO, see https : / / one.walmart.com / notices.

    Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

    Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

    For information about benefits and eligibility, see One.Walmart.

    The annual salary range for this position is $192,000.00-$384,000.00

    Additional compensation includes annual or quarterly performance bonuses.

    Additional compensation for certain positions may also include :

  • Stock
  • Minimum Qualifications...

    Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

    Minimum Qualifications : Bachelors degree in Business, Accounting, Finance, Marketing, or related field and 7 years experience in business development, market development, product development, or related area OR 9 years experience in business development, market development, product development, or related area. 2 years supervisory experience.

    Preferred Qualifications...

    Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

    Preparing and executing budgets, Sales, Working on cross-functional teams or projects Masters : Business Administration

    Primary Location...

    350 5Th Ave, New York, NY 10118-4801, United States of America

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