Marketing and Communications Senior Manager

Marketing and Communications Senior Manager

Position Title : Marketing and Communications Senior Manager

Reporting to : Director of Marketing, Communications, and Partner Relations

Location : Bentonville, AR

Salary Range : $85,000-$95,000

About Art Bridges

Art Bridges Foundation is the vision of philanthropist and arts patron Alice Walton. Since 2017, Art Bridges has created and supported projects that bring outstanding works of American art out of storage and into communities. Art Bridges partners with a growing network of over 200 museums of all sizes and locations on nearly 900 projectsimpacting more than 5.3 million people across 49 states and Puerto Ricoto provide financial and strategic support for exhibition development, loans from the Art Bridges Collection and Partner Loan Network, and programs designed to educate, inspire, and deepen engagement with local audiences. The Art Bridges Collection represents an expanding vision of American art from the 19th century to present day and encompasses multiple media and voices. For more information, visit artbridgesfoundation.org.

About the Position

The Marketing and Communications Senior Manager leads day-to-day execution of Art Bridges' marketing, communications, and content creation while managing a growing team of specialists. This role translates strategic vision into tactical campaigns, overseeing integrated marketing initiatives, lead generation, media monitoring, and content production across all channels. Working closely with the Director of Marketing, Communications, and Partner Relations, the Senior Manager ensures high-quality deliverables that support organizational goals and enhance Art Bridges' national impact through performance-driven campaigns and team leadership.

Responsibilities

Directly manage a growing team of marketing and communications professionals

Establish clear goals, expectations, and professional development pathways for team members

Conduct regular one-on-ones, performance reviews, and provide ongoing coaching and feedback

Oversee the implementation of integrated marketing and communications campaigns across multiple channels and media

Collaborate with Partner Relations team to create marketing materials that support partnership pipeline development

Execute lead generation strategies to identify and nurture potential museum partnerships

Track and analyze marketing-qualified leads generated in Salesforce through digital campaigns, sponsorships, and content marketing

Conduct media monitoring and compile regular reports on Art Bridges reach, coverage, and industry trends

Develop and execute program-specific marketing plans in alignment with organizational priorities

Conduct A / B testing on campaigns, content, and messaging to optimize performance

Coordinate project timelines, deliverables, and cross-functional collaboration to ensure successful execution

Guide the creation of high-quality content across all Art Bridges channels including the blog, social media, newsletters, multimedia, and creative assets

Manage content calendar planning, feedback loops, approvals, and production timelines in Asana

Ensure brand consistency, messaging alignment, and creative excellence across all campaigns and materials

Foster a collaborative, creative, and high-performing team environment focused on quality and innovation

Qualifications and Skills

5-7 years experience in marketing, communications, or related field with demonstrated team management experience

Bachelors degree in marketing, communications, journalism, public relations, or related field

Proven track record in executing successful marketing campaigns and communications strategies

Experience managing creative teams and coordinating complex, multi-channel marketing initiatives

Strong project management skills with ability to manage multiple concurrent projects and deadlines

Proficiency with CRM systems, particularly Salesforce, and campaign automation tools

Knowledge of SEO / SEM and digital advertising best practices

Experience with digital marketing including social media, email marketing, and website content management

Excellent writing, editing, and communication skills

Strong analytical skills with experience interpreting campaign metrics and performance data

Knowledge of graphic design principles and multimedia content creation processes

Experience with public relations and media monitoring systems such as Cision

Proficiency with Microsoft Office suite, Adobe Creative Suite familiarity preferred

Strong organizational skills and attention to detail

Ability to work collaboratively in a fast-paced, mission-driven environment

Physical Demands and Work Environment

The physical demands and work environment characteristics described here are representative of those required by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions.

Physical Demands : In the work environment described, position requires utilizing a computer and a telephone for prolonged periods of time and good eye / hand coordination, bending and stretching, and physical stamina to lift and transport a minimum of 10 pounds. Visual acuity to review written materials is required for this job.

Work Environment : Work is performed full-time (Monday-Friday, 8 a.m.-5 p.m.) in a professional, climate-controlled office environment with standard office equipment, including computers, printers, and telephones. This role requires working in an open setting near colleagues. The noise level is typically low to moderate. The role also requires regular interaction with both the public and internal team members in a professional and courteous manner. Some travel will be required, including overnight trips on occasion. A flexible schedule may be necessary to accommodate business needs, including occasional evening and weekend work hours.

Art Bridges and DEAI

At Art Bridges, diversity, equity, accessibility, and inclusion are central to all work and decisions made within our organization. We support our colleagues and partners in learning and growing together to make this important work part of our daily lives.

Art Bridges is an equal opportunity employer and is committed to building and maintaining a culturally diverse workplace that is free of discrimination and harassment of any kind. We encourage all qualified applicants including women, minorities, individuals with disabilities, and veterans to apply. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate.

All offers of employment are contingent on your successful completion (where permitted by state law) of a confidentiality agreement and background check. In addition, you will need to provide proper identification verifying your eligibility to work in the United States.

Interested in joining our team?

Share your passion for increasing access to American art.

Learn about collection highlights, program offerings, and more.

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