Marketing Associate

Job Title : Marketing Associate

Location : Raleigh, NC

Job Type : Full-time

About Us :

We are seeking a dynamic and motivated Marketing Associate to join our growing team. In this role, you will play a critical part in driving marketing initiatives and supporting the overall marketing strategy of our organization. As a Marketing Associate, you will assist in the development, implementation, and monitoring of various marketing campaigns to enhance brand visibility, engage customers, and boost sales.

Key Responsibilities :

Assist in the development and execution of marketing campaigns across various channels.

Conduct market research to identify trends and insights for effective marketing strategies.

Create and update engaging content for social media platforms, websites, and email campaigns.

Help manage and optimize digital marketing initiatives, including SEO, PPC, and email marketing.

Collaborate with the sales team to align marketing strategies with sales objectives.

Monitor and analyze the performance of marketing campaigns, providing regular reports and insights.

Qualifications :

Bachelor's degree in Marketing, Business Administration, or a related field.

Proven experience in marketing or a related role, preferably in a fast-paced environment.

Strong understanding of digital marketing tools and platforms.

Excellent written and verbal communication skills.

Ability to work collaboratively in a team and independently.

Proficient in Microsoft Office Suite and marketing software (e.g., Google Analytics, CRM tools).