PR by the Book Publicist Job at PR by the Book in Sacramento

NOTE : WE ARE NOT ACTIVELY HIRING FOR THIS POSITION AT THIS TIME BUT WE'RE ALWAYS ACCEPTING RESUMES TO KEEP ON FILE FOR FUTURE OPENINGS. WE WILL UPDATE THIS JOB DESCRIPTION TO REFLECT WHEN WE ARE ACTIVELY HIRING.

Our ideal candidate : Has been a book publicist for several years and LOVES it! Has a burning passion for landing authors on top tier press outlets and loves working with a team. Has leadership potential and is looking for growth with a successful boutique agency. Someone with passion for a job well done; who wants to be part of a caring work family for the long-term.

If you are the next PR by the Book Publicist, you are someone who is ready to oversee authors in a 22-year-old thriving family-owned business in the ever-changing book world.

You are a problem solver, confident, enthusiastic, ambitious, engaging, intelligent and results-oriented. An A-player with high integrity and impeccable ethics. You believe in yourself, and your ability to contribute and are laser-focused to achieve every day.

Exceptional relationship and communication skills allow you to influence people.

You value working from home, a flexible schedule, and working with a team of committed professionals.

Who We Are :

PR by the Book, LLC is a boutique publicity firm specializing in literary media relations campaigns and social media campaigns for authors and experts. We pride ourselves on offering a lifestyle company culture that includes a flexible schedule and a virtual office.

Description : A book publicist develops and executes PR / media campaigns for publishing houses, traditionally and self-published authors. Key book genres represented include : fiction, children’s, health / wellness, memoir, lifestyle, self-help, and business. Position includes writing press materials, executing and overseeing media relations campaigns (to include landing mid to top tier media exposure), strategy design, and author branding consulting.

Qualifications :

Self-starter with initiative and literary creativity

3-5 years of PR campaign management and execution

Proactive problem solver that is solutions oriented

Book lover

Understanding of Muck Rack media database a plus

Independently manages workflow

Creative writer

Ability to work from a home office

Responsibilities :

Write press packs, experts pages, sample media questions and media pitches.

Manage media relations campaign execution and client communication.

Identify opportunities for contributed articles and tip lists for clients.

Develop, identify and maintain relationships with the media. Pitch and secure placements in traditional and online media outlets and manage media requests for clients.

Attend client meetings.

Research media, newsworthy topics / events and angles / pitches online.

Work closely with chief publicity strategist and Senior Publicist to craft and execute PR campaigns.

Maintain communication with clients via phone, email for monthly updates and goal setting.

Review campaign analytics with clients.

IT Qualifications (hardware / software / applications) :

High Speed Internet Connection

GoogleApps for Business (gmail, Google docs)

Mac or PC basic skills

Basic knowledge of these a plus :

Google

Muck Rack

Leadership

Able to regularly spot and resolve client / campaign issues

Consistently contributes at strategy (brainstorm) sessions

Vocal and active at team meetings and other company functions

Mentors interns on publicity knowledge / creativity, book industry knowledge, professionalism and company culture

Client Confidence

Inspires confidence and high level of trust with clients

Needs limited assistance at understanding and communicating clients’ message

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