Vice President of Sales & Marketing

Overview

Primary responsibility for leading the Sales & Marketing departments to achieve Division goals. Responsible for setting goals needed to achieve key operational targets including closing projections, sales, profitability, and other metrics for the Division. Serves as a member of the Division Leadership team and works closely with the Division President.

Hakes Brothers Culture

Develop a culture built on the Hakes Brothers Core Values.

Set an example of the Hakes Brothers Core Values : Drive, Excellence, Ownership, Discipline, Intergrity, Unity, Humility, and Purpose. This is the most important part of the VP's job!

SALES & MARKETING DEPARTMENT RESPONSIBILITIES

Set and achieve sales goals necessary to achieve the closing goals set by the Division President.

Achieve maximum gross margin.

Approve of quarterly pricing with Division President on a quarterly basis, or more frequently if necessary.

Report the progress of the Sales organization to the Division President on a weeky basis.

Analyze, strategize and drive the closing and sales goals.

Develop annual sales goals and update quarterly.

Know the competition's product, locations, pricing, features, options, special incentives, and all other information in order to develop strategy to keep Hakes Brothers competitive in the marketplace.

Sales Team

Staff, motivate, train, inspire and lead the Sales team.

Foster a sales culture of teamwork, accountability, consistency and professionalism.

Resolve escalated conflicts that arise between customers and Hakes Brothers.

Achieve Division survey goals for the Sales team

Admin and Backlog Management

Oversee starts and closings for all communities to achieve Division goals.

Order all spec homes necessary each month to ensure an even starts process.

Oversee buyer relations and buyer updates.

Marketing and Community Launch

Roll out new communities, including the review of pricing, model home setups, sales addenda updates, design updates, signage, grand openings, homesite premiums (approved by Division President), etc.

Maintain knowledge on emerging products and services.

In cooperation with Corporate Marketing, oversee local digital and social media marketing efforts.

Oversee local promotions to the public and Realtors

MISCELLANEOUS RESPONSIBILITIES

Other sales and marketing related duties as needed.

Hire and build teams in new areas while maintaining existing teams.

Qualifications

Required : Bachelor's Degree in relevant area

Required : At least seven years relevant experience

Required : Must own or have access to vehicle for daily work

Required : Valid driver's license and auto liability insurance

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