SEO Content Writer Job at ServiceMaster® Brands in Atlanta

MediabistroAtlanta, GA, United States

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Overview

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Description We Play to Win! Big goals. Big achievements. Big impact. ServiceMaster employs empowered and engaged teams, delivering growth in an ever-evolving world. Our goal is to double in size over the next few years, which means ambition and risk-taking are part of our daily life. If you are tired of the status quo and complacency, join our team to help franchisees dominate in their respective areas. You’ll be around other winners chasing big goals, guaranteed to bring out the best work of your career!

What We Offer

Medical, Dental, and Vision start the first day of the month following your date of hire
401 (k) match
15 days paid time off and paid holidays, including 2 floating holidays
Career growth and advancement

Job Summary

Blueprint, ServiceMaster’s internal marketing agency, is seeking a highly motivated and detail-oriented SEO Content Writer. The SEO Content Writer will collaborate closely with SEO Specialists to produce compelling, high-performing content that drives traffic and supports lead generation efforts for ServiceMaster Brands and its network of franchisees. In this role, you will be responsible for researching, developing, writing, and editing a variety of SEO-optimized materials, all while maintaining adherence to ServiceMaster's brand standards. Your work will directly contribute to enhancing website visibility, improving search engine rankings, and ultimately supporting business growth across ServiceMaster Restore and ServiceMaster Clean and their franchisees.

Essential Duties / Responsibilities

Writes longform SEO-optimized copy for ServiceMaster Brand websites and blogs, as well as for ServiceMaster franchisees

Works closely with SEO Specialist team to create content that assists franchisees in implementing effective SEO strategies for website content, keyword research, and enhances website performance

Continuously develops knowledge of ServiceMaster Restore and ServiceMaster Clean brand guidelines, offerings, and technical processes

Review and revise existing content to align with updated SEO strategies and evolving brand messaging

Work independently to manage a dynamic monthly workload, balancing multiple writing assignments with various deadlines

Required Knowledge / Skills / Abilities

Preference for candidates who provide writing samples or a professional portfolio showcasing SEO-driven content with their application

Has strong written communication skills

Has proficient knowledge of AP writing style

Takes full ownership of assigned tasks and consistently meets deadlines with minimal supervision

Ability to adapt graciously to rapidly changing, time-constrained launch schedules

Highly detail-oriented, organized, and patient

Ability to handle basic issues and problems and escalate more complex issues

Microsoft Office applications (Word, Excel, PowerPoint, Outlook)

Education And Experience

Bachelor’s degree required, preferably in English, Marketing, Communications, Public Relations, or Journalism

At least 2 years of professional writing experience, ideally with a focus on SEO and digital marketing

Preferred experience writing for service-based industries or franchised brands.

About ServiceMaster Brands

ServiceMaster Brands is a leading franchise provider of needs-based residential and commercial services in the restoration, cleaning, moving, and bioremediation industries. Founded in 1929, the company is home to over 3,200 franchisees across 4,600+ locations serving over 1,000,000 homes and businesses each year. ServiceMaster Brands is headquartered in Atlanta, Georgia. Roark Capital Group acquired ServiceMaster Brands in October 2020. Roark focuses on investing in the consumer and business services sectors, with a specialization in multi-location and franchised businesses. Since inception, affiliates of Roark have invested in 100 multi-location, franchised brands, which collectively generate $62 billion in annual system revenues from 66,000 locations in 50 states and 89 countries. Please visit www.roarkcapital.com to learn more.

Equal Employment Opportunity

It is the policy of ServiceMaster Brands, in accordance with all applicable laws, to recruit, hire, train, and promote persons in all job titles without regard to race, color, national origin, genetic information, religious beliefs, sex, gender identity, sexual orientation, age, marital status, pregnancy, disability, protected veteran status, or any other protected classifications, activities, or conditions as required by federal, state and local laws. If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process atweacknowledge@servicemaster.com

California Applicants

Background checks are required, and qualified applicants with arrest or conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Privacy Policy : https : / / www.servicemaster.com / california-applicant-privacy-notice /

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Content Writer • Atlanta, GA, United States