Performance Marketing Lead (Paid Media)
UserpilotAustin, TX, USjob_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
- serp_jobs.job_card.full_time
job_description.job_card.job_descriptionOwn the paid media budget, forecasting spend, and ensuring campaigns deliver against defined CPA, MQL, and pipeline targets. Conduct thorough keyword research, audience segmentation, and competitive analysis to identify growth opportunities and optimize campaign performance. Collaborate closely with the Content Marketing Manager to define creative strategy, optimize ad copy and visuals, and ensure the quality and relevance of landing pages and website content used to drive traffic and conversions. Work closely with the Head of SEO and their content creation team to ensure paid search keywords align with organic strategies, and to effectively repurpose high-performing content into compelling ad creative. Optimization & Analysis Manage A / B testing across all campaign elements, including ad copy, visuals, bidding strategies, and audience targeting. Implement robust tracking and reporting mechanisms using tools like Google Analytics, HubSpot to attribute campaign influence to revenue. Continuously monitor industry trends and platform updates to identify new opportunities for innovation and competitive advantage. Platform Expertise Demonstrate strong proficiency in Google Ads management, including structuring complex campaigns, optimizing Quality Scores, and managing complex bid strategies. Be sure all marketplace content is tracked and updated regularly to align to our in-market messaging. 5+ years of hands-on, dedicated experience managing significant paid digital advertising budgets, preferably within a B2B SaaS environment. Proven expertise and mastery of LinkedIn Campaign Manager, Google Ads, and familiarity with emerging / niche platforms. Deep understanding of the B2B marketing funnel, lead scoring, and the relationship between marketing activities and sales pipeline. Exceptional analytical skills with experience using reporting tools (Google Analytics and Campaign Manager) and strong proficiency in manipulating data within Excel / Google Sheets. Excellent communication skills, both written and verbal, with the ability to present complex data and strategies to stakeholders. Must be eligible to work in the U.S. and commute to our Austin, TX office on a hybrid schedule (Monday, Wednesday, and Thursday). Deep experience with CRM integrations. Familiarity with Account-Based Marketing (ABM) strategies and how paid media supports those initiatives. Working knowledge of SEO fundamentals and experience partnering with organic teams to create unified, high-performing content strategies. Google Ads certification(s).
Job Description
Job Description
Salary : About the Role
We're looking for an experienced and data-driven Digital Demand Marketing Manager to own, execute, and optimize our paid digital advertising strategy across key B2B channels. This critical role is responsible for driving high-quality lead generation, pipeline acceleration, and brand awareness through expert management of campaigns on LinkedIn Campaign Manager, Google Ads, and other paid outlets. The ideal candidate thrives in a fast-paced SaaS environment, possesses deep tactical knowledge of these platforms, and is passionate about achieving measurable ROI.
Key Responsibilities
- Campaign Strategy & Execution
Develop, launch, and manage end-to-end paid advertising campaigns across LinkedIn Campaign Manager, Google Ads, and other paid outlets.
Perform daily, weekly, and monthly performance analysis, interpreting data to derive actionable insights and adjust campaign tactics.
Serve as the in-house expert for advanced features within LinkedIn Campaign Manager (e.g., Lead Gen Forms, Matched Audiences, Conversation Ads).
Required Qualifications
What Will Make You Stand Out (Preferred Qualifications)
serp_jobs.job_alerts.create_a_job
Media Marketing Lead • Austin, TX, US
Job_description.internal_linking.related_jobs
American Income Life is growing! We are seeking ambitious individuals who are driven to build their own business while also leaving a positive impact within the community they serve.American Income...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
A company is looking for a Marketing Lead, Grid Solutions.Key Responsibilities Develop and implement the marketing strategy and plans for the Grid Solutions Group Coordinate execution of marketi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
The mission of Speechify is to make sure that reading is never a barrier to learning.Over 50 million people use Speechify's text-to-speech products to turn whatever they're reading – ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
Looking for people to participate in taking online surveys for Fortune 500 brands.All you need to do is complete online surveys by sharing your opinion.
You will help influence brand decisions on se...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30 A company is looking for a Senior Manager, Performance Media.Key Responsibilities Lead and optimize paid media campaigns across various digital channels Develop strategies to drive direct bookin...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days 
Hi, I’m Mike, founder of .We build high-end, design-forward air scrubbing systems that clean the air in homes and businesses across North America.
Austin, with a $180,000-$200,000 base + perfor...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days A company is looking for a Product Marketing Lead.Key Responsibilities Craft positioning, messaging, and go-to-market plans for product solutions focused on enterprise audiences Develop a compre...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30 
Hero Way, Suite 101, Leander, TX 78641.Seeking a dedicated Medical Assistant to join a dynamic healthcare team in Leander.
This on-site position involves working closely with physicians to provide e...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
Global Performance Marketing Manager.We're looking for a highly analytical and results-driven Global Performance Marketing Manager to lead our global paid media strategy.
Reporting to the Head of Gl...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
ShopBack began in 2014 as a late-night spark of inspiration between Henry and Joel not just to build a Cashback platform, but to reimagine how brands and consumers connect.As former advertisers, t...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
INTX is on a mission to modernize the Property & Casualty (P&C) insurance space by delivering powerful, intuitive SaaS solutions.
As a growing startup, we’re helping carriers, reinsurers, MG...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30 A company is looking for a Lead- Field Marketing to oversee conference, event, and regional marketing efforts focused on ROI.
Key Responsibilities Own the strategy, planning, and execution of all ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day 
Digital Demand Marketing Manager.We're looking for an experienced and data-driven Digital Demand Marketing Manager to own, execute, and optimize our paid digital advertising strategy across key B2B...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
The Zebra revolutionizes how connected consumers research and shop for insurance.We intentionally strive to build diverse teams that feel inclusive for all.
Our motto is "All Stripes Welcome," we pu...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the q...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days A company is looking for a Director, Performance Marketing to own and scale paid media and lifecycle marketing programs.Key Responsibilities Develop and execute multi-channel marketing strategies...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30 A company is looking for a Lead Marketing Business Intelligence Analyst to drive organizational change through data analytics.
Key Responsibilities Track and guide overall business performance and...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30 A company is looking for a VIP CRM Team Lead.Key Responsibilities Lead and manage the VIP CRM team, setting goals and defining KPIs Develop and execute VIP CRM strategies and present updates to ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours 
Optimal is looking for an ambitious and experienced digital marketing professional to join our team! The Senior Paid Media Manager will drive new strategies and improve performance across paid chan...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
Tommy’s Express Car Wash is looking for a.Why Join Tommy’s Express?.Competitive Pay & Bonus Incentives.Be rewarded for performance and company growth!.
Health, dental, vision, paid t...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_hours
- serp_jobs.job_card.promoted
Sales Representative (Remote)
American Income LifeTaylor, TX, USserp_jobs.filters.remote
serp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Marketing Lead
VirtualVocationsAustin, Texas, United Statesserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
- serp_jobs.job_card.new
Tech Lead, Web Core Product & Chrome Extension - Round Rock, USA
SpeechifyRound Rock, TX, USserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Survey Taker : Earn up to $25 per survey (Remote)
Earn HausElgin, TX, United Statesserp_jobs.filters.remote
serp_jobs.job_card.full_time +1
- serp_jobs.job_card.promoted
Senior Manager, Performance Media
VirtualVocationsAustin, Texas, United Statesserp_jobs.job_card.full_time
Director of Performance Marketing (Meta + YouTube Funnels)
JasprBee Cave, TX, USserp_jobs.job_card.full_time
serp_jobs.filters_job_card.quick_apply
- serp_jobs.job_card.promoted
Product Marketing Lead
VirtualVocationsAustin, Texas, United Statesserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Medical Assistant - Leander
Prestige StaffingLeander, TX, USserp_jobs.job_card.permanent
- serp_jobs.job_card.promoted
Global Performance Marketing Manager
BazaarvoiceAustin, TX, USserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Performance Marketing Manager
ShopBackAustin, TX, USserp_jobs.job_card.full_time
Marketing Lead
INTX Insurance SoftwareAustin, TX, USserp_jobs.job_card.full_time
serp_jobs.filters_job_card.quick_apply
- serp_jobs.job_card.promoted
Lead Field Marketing
VirtualVocationsAustin, Texas, United Statesserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Performance Marketing Lead (Paid Media)
UserpilotAustin, TX, USserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Performance Marketing Manager
The ZebraAustin, TX, USserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Remote Finance Director - AI Trainer
Data AnnotationSan Marcos, Texasserp_jobs.filters.remote
serp_jobs.job_card.full_time +1
- serp_jobs.job_card.promoted
Director of Performance Marketing
VirtualVocationsAustin, Texas, United Statesserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Lead Marketing Analyst
VirtualVocationsAustin, Texas, United Statesserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
VIP CRM Team Lead
VirtualVocationsAustin, Texas, United Statesserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
Senior Paid Media Manager
OptimalAustin, TX, USserp_jobs.job_card.full_time
- serp_jobs.job_card.promoted
- serp_jobs.job_card.new
Site Leader
TE Wash HoldingsHutto, TX, USserp_jobs.job_card.full_time