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Lead ML Engineer
Lead ML EngineerLaunch Potato • Austin, TX, US
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Lead ML Engineer

Lead ML Engineer

Launch Potato • Austin, TX, US
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Overview

Lead ML Engineer role at Launch Potato. Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world's leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, we've built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

Why join us? At Launch Potato, you'll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.

Your Role

Lead a team of ML engineers building next-generation personalization and optimization systems. You'll balance hands-on technical work with team leadership, driving both technical excellence and business impact. This role requires someone who can architect complex systems while mentoring others and collaborating across organizations.

What You'll Do

  • Lead a team of 3-5 ML engineers building personalization systems
  • Architect multi-stage ranking systems (retrieval ? ranking ? re-ranking)
  • Define technical roadmap aligned with business objectives
  • Drive improvements in model quality, system reliability, and development velocity
  • Establish best practices for model development and deployment
  • Partner with product, data science, and engineering teams
  • Contribute hands-on to critical model development (50% coding)

What We're Looking For

  • 7+ years in ML engineering, 2+ years leading technical teams
  • Deep expertise in large-scale personalization systems
  • Experience with modern ML architectures (two-tower, transformer-based, graph neural networks)
  • Strong system design skills for ML infrastructure
  • Proven ability to mentor engineers and drive technical decisions
  • Experience managing stakeholder relationships and project delivery
  • BS / MS in Computer Science or equivalent experience
  • Nice to Have

  • Experience in adtech, e-commerce, or content platforms
  • Published papers or significant ML contributions
  • Experience with multi-objective optimization
  • Knowledge of reinforcement learning for personalization
  • Compensation

    $130,000 - $250,000 base salary. Total compensation includes base salary, profit-sharing bonus, and competitive benefits. Compensation is set according to market rates for the nearest major metro and varies based on Launch Potato's Levels Framework. Future increases are based on company and personal performance, not annual cost-of-living adjustments.

    Equal Employment Opportunity

    Launch Potato is an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other legally protected characteristics.

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    Ml Engineer • Austin, TX, US

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