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Marketing Manager - Content & Growth

Marketing Manager - Content & Growth

AMTSan Francisco, CA, US
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Job Description

Marketing Manager – Content & Growth (Full-Time)

Location : San Francisco (Hybrid)

About AMT

AMT is building an Autonomous Marketing Team :

🔓 We’re unlocking human creativity by building AI employees for every non-creative marketing job.

💡 So marketers can spend time generating ideas, not manually doing operations.

🤩 And we’re starting with influencer marketing—because influencer marketing is the top performing marketing channel for consumer brands, but the most operationally-intensive to scale.

→ Watch Our 2-minute Demo Day pitch on AMT from Oct 2024 here

1️⃣ AMT’s first product is Lyra : an AI employee for partnering with 1000x more influencers.

Since launching 6 months ago we’ve :

  • 📈 grown to 7-figure annualised revenue
  • 💸 raised $5.5m in venture capital from NFX, Charge, Mythos, EF, etc
  • 🖋️ signed amazing customers including Cleo, Obvi, Flo Health, and more

→ Watch Lyra’s launch video from March 2025

We’re building a fast-growing business with real customers and real revenue. And we want you to help us reach our next 1,000 customers!

The Role

We are seeking a full-time Marketing Manager with a strong focus on content to help launch and scale growth. This is AMT’s first marketing hire , and the role will report directly to the Cofounder. You will also manage US-based part-time resources as well as full-time offshore resources.

The ideal candidate is highly growth-minded and understands how their work directly drives revenue. We’ve already seen strong initial success through short-form content (written and video) on social media, and this person will take ownership of these channels and expand upon that success. This will be posted across both personal employee accounts and the company account.

In addition, you will be responsible for quickly standing up our long-form Content, SEO, and GEO operations. This means running and managing an end-to-end content creation system, which was previously scaled by one of our VC operating partners to produce more than 125 high-quality articles per month. The system combines AI-powered content generation with human expertise to deliver valuable, SEO-optimized content at scale. As part of your onboarding, you’ll receive hands-on training and paired learning directly from this operating partner on this process.

Over time, this role will be responsible for five key areas of growth marketing :

  • Video & Written Social Content - Historically, social content created by one of the cofounders has been a major source of qualified leads. In this role, you will be responsible for replicating and scaling that content, with the expectation that new video and written content will be produced within your first 90 days. This responsibility will account for roughly 30% of your time.
  • Foundational SEO & GEO Content - This will include authority-building (EEAT) and structured informational blog content covering a wide range of topics relevant to our ideal customers, such as ‘How to Scale Influencer Marketing.’ This content will serve as the foundation for our Content, SEO, and GEO efforts. In addition, you will take full ownership of the website and ultimately build out other sections, including Product, Solutions, and Industries pages. This responsibility will account for roughly 45% of your time.
  • Paid Social Media Marketing - You will leverage short-form, long-form, and multimedia content to run ads across multiple platforms. This will include a combination of whitelisting / boosting content created for team members’ accounts as well as running dedicated ad campaigns. This responsibility will account for roughly 15% of your time.
  • Event Marketing Support - You will be relied upon to support GTM activities at 3–5 conferences per year, including creating one-pagers, flyers, and booth designs with the support of a graphic designer. You will also be expected to attend these conferences to provide on-the-ground support. This responsibility will account for roughly 10% of your time.
  • Future State : Data-Driven Content - This content will leverage unique data and insights generated by AMT’s marketing automation agents. It will be similar to the content Peter Walker creates for Carta, but tailored to the world of influencer marketing. We plan to launch this content in mid-2026.
  • The ideal candidate will have general digital marketing skills with a passion for content and writing, along with a strong appreciation for automation, process efficiency, organizational skills, and learning to manage others. If this sounds exciting to you, we’d love to learn more about your background.

    About You

    What matters most :

  • 3-5 years of of digital and content experience
  • Strong written and verbal English communication skills
  • Active poster on TikTok, YouTube Shorts, and / or Instagram Reels
  • Experience creating multiple formats of content : blog articles, social media posts, short-form video, memes, etc.
  • Strong self-starter mindset with a passion for learning new things
  • Process-oriented mindset
  • Highly organized with strong attention to detail
  • Excited to learn how to be a Servant Leader (management skills)
  • Enthusiasm for leveraging AI to improve productivity
  • Familiarity and comfort using social media ad platforms including LinkedIn, Meta, TikTok, X, etc.
  • Experience using multimedia editing tools like Canva, Capcut, HeyGen, etc.
  • Nice to have :

  • Understanding of SEO fundamentals
  • Strong interest in GEO / AEO
  • Passion for all things digital marketing
  • Familiarity with popular CMS tools
  • Experience in B2B marketing or the influencer / social media industry
  • Prior startup experience
  • Experience with workflow automation / AI tools like AirOps or Clay
  • Location & Work Style

    Our office is in San Francisco and 80% of the team works in-office but we have a few employees across North America and Europe.

    The preference for this role would be in person in San Francisco however we would consider top candidates working remotely in North America with occasional trips to the office to work closely with the team.

    Compensation & Benefits

  • Competitive salary ranging from $90,000 - $110,000 based upon experience plus equity.
  • Flexibly hybrid work schedule
  • Unlimited Paid Time Off (PTO).
  • $1,000 home office stipend to make your workspace awesome.
  • Comprehensive healthcare coverage, including medical, dental, and vision.
  • Option to contribute to a company-sponsored 401(k)
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