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Social Media Coordinator LOFT
Social Media Coordinator LOFTKnitWell Group • New York, NY, United States
Social Media Coordinator LOFT

Social Media Coordinator LOFT

KnitWell Group • New York, NY, United States
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About the role

The Social Media Coordinator plays an integral role in supporting the LOFT social media team in the day-to-day social media operations of the brand, including but not limited to scheduling, monitoring and reporting on all social posts across platforms, managing user-generated content, owning social community building, interaction and engagement on all social platforms as well as supporting influencer discovery. Role is highly cross-functional working with Marketing, Creative, Client Contact, PR and Ecommerce.

The impact you can have

  • Schedule LOFT posts and content across all social channels (including Facebook, Instagram, Pinterest, Twitter, TikTok and more as needed)
  • Partner with Social Media Manager to create monthly social briefs and editorial calendars
  • Liaising between the creative, editorial, merchandising, site, email, and marketing teams to achieve social media and brand goals
  • Coordinate and support roll out of social campaigns and sweepstakes.
  • Community Management : monitor all social channels for customer service complaints and questions, responding and / or escalating as appropriate, including during non-business hours (nights & weekends)
  • Manage user-generated content galleries
  • Contribute to creation of weekly, monthly and quarterly social media reports and campaign recaps
  • Project management for social media assets including brief creation
  • Work with PR to research potential influencer partnerships and gifting opportunities and prepare and send products to influencers as needed
  • Support the team by researching a variety of topics surrounding execution of upcoming campaigns, and compile reports on such topics
  • Contribute thoughtful and innovative ideas to team meetings and brainstorms for upcoming campaigns, strategies and events
  • As needed, support PR team with packing and sending product, and at LOFT events in a variety of capacities
  • Stay up to date on all platform innovations and new content types, providing insights and recommendations to the larger team

You'll bring to the role

  • 1-2 years of experience in social media or digital marketing
  • Superior written and oral communication skills.
  • Must be detail oriented and deadline driven with strong organizational and time management skills
  • Genuine enjoyment of extensive social interactions / communities with love for customer care
  • Willing to be available to monitor and engage with customers on social during non-business hours (nights & weekends)
  • Knowledge of social media platforms
  • Love of clothes and fashion
  • Ability to thrive in a fast-paced ever changing corporate environment
  • Knowledge of how to translate a brand’s voice and message to social media
  • Highly enthusiastic and eager to learn and make a difference
  • Proficiency in MS Office (Word, Powerpoint and Excel)

    • Benefits

  • You will be eligible to receive a merchandise discount at select KnitWell Group brands, subject to each brand’s discount policies.
  • Support for your individual development plus opportunities for career mobility within our family of brands.
  • A culture of giving back – local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support our communities.
  • Medical, dental, vision insurance & 401(K)
  • Employee Assistance Program (EAP)
  • Time off – paid time off & holidays
  • Any job offer will consider factors such your qualifications, relevant experience, and skills. Eligibility of certain benefits and associate programs are subject to employment type and role.
  • The target salary range for this role is : $25 / hr - $26.40 / hr
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