Overview Our Corporate Communications & Marketing division is looking for a Social Media Associate to help support our corporate social media platforms and digital channels. Reporting to the Head of Social Media, you will be responsible for assisting with the growth of our firm’s global social media presence and the management of our employee social media advocacy platform. The role will work closely with colleagues across the Corporate Communications & Marketing team and with global counterparts in EMEA, APAC, and Japan. To succeed, you must be passionate about social media, highly creative, and have excellent writing skills. You are driven and able to create engaging social content while maintaining attention to detail in a regulated environment.
Responsibilities Work with the Head of Social Media to manage Mizuho’s social media profiles and presence, including LinkedIn, Instagram, Facebook, X, and YouTube
Maintain editorial calendar to ensure consistent and timely posting, incorporating themes, marketing objectives, social media objectives, holidays and events
Craft engaging captions / posts tailored to each platform and audience demographic, ensuring alignment with brand voice, tone, and messaging strategies
Analyze performance, track KPIs, and report on activity through monthly reports
Coordinate with our agency to launch, monitor and report on paid social campaigns
Collaborate with global offices to write and coordinate posts, ensuring local events are represented on the global social media channels
Become an expert on our Hearsay Social Media Advocacy Program, providing guidance and support to employees using the tool
Monitor social conversations and reputation issues, escalating where necessary
Attend offsite events as needed to capture Instagram-first video content
Assist with website management and other digital channels as needed
Educate colleagues by sharing best practices for strengthening our brand’s reputation on social media
Perform ongoing competitor audits for creative inspiration and strategy intelligence
Stay up to date on social media trends to identify new opportunities for the brand
Assist with other duties as directed by the Head of Social Media
Qualifications 2-4 years of social media experience
Bachelor’s degree in communications, digital marketing, or related field
Superior writing and copy-editing skills; ability to distill financial jargon into snackable content
Community management, monitoring, and editorial calendar planning experience
Proven track record of delivering strong social media content across LinkedIn, Instagram, Facebook and X
Strong project management skills
Experience with social media management platforms (e.g., Sprinklr, Hootsuite, Sprout Social)
Creative, out-of-the-box thinker
Interest in financial services a plus
Positive attitude and willingness to go above and beyond duties
Other requirements Mizuho has a hybrid working program with varying opportunities for remote work depending on role, needs, and local regulations. Some roles require greater in-office attendance, which will be communicated during the recruitment process.
Company overview Mizuho Financial Group, Inc. is a global bank with thousands of employees and offices worldwide. Mizuho Americas offers corporate and investment banking services, and provides capabilities across capital markets, derivatives, and more. Visit www.mizuhoamericas.com for more information.
EEO Statement We are an EEO / AA Employer - M / F / Disability / Veteran. We participate in the E-Verify program. We maintain a drug-free workplace and reserve the right to require pre- and post-hire drug testing as permitted by applicable law.
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Social Media Associate • New York, NY, United States