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SEO Specialist

SEO Specialist

Lamark MediaBoca Raton, FL, US
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Job Description

Job Description

Lamark Media (“Lamark”) is an integrated digital marketing firm driven by a simple philosophy : create extraordinary marketing campaigns that yield positive, measurable results for their clients and strategic partners. Lamark’s methodology is to create a custom omni-channel strategy that leverages digital marketing assets like a portfolio which can be measured, optimized, and scaled for long-term success.

The company was founded in 2009 with the vision of developing a full-service platform that provides a comprehensive suite of digital marketing services in-house with an agnostic approach to driving growth.

Our mission is to create more value for others. Our core values inspire us to over-deliver on expectations and to create more success for the partners we serve.

Join our team of smart, passionate, collaborative, results-driven do-ers. We work hard every day to deliver remarkable experiences to our clients, and ultimately, their customers.

Specialist, SEO

We are looking for an experienced Specialist, SEO to perform task-based work on client SEO campaigns, working closely with Sr. Specialists or SEO Managers. The position will play an integral role in driving leads and bolstering online sales for a variety of clients. The ideal candidate is experienced in SEO tactics, thinks strategically, and can quickly understand and support initiatives that will contribute to the goals and success of the client.

KEY RESPONSIBILITIES

  • Collaborate with SEO Managers on strategic roadmaps to improve website visibility and grow qualified traffic
  • Perform website and competitor analysis using various SEO tools
  • Use AI-assisted workflows for day-to-day SEO activities such as keyword & content strategy development, meta tag optimization, and link outreach
  • Perform hands-on implementation of recommendations provided by SEO Managers
  • Execute link building and link profile management activities including mention monitoring and outreach
  • Execute local search optimization activities including citation management, GBP optimization, and on-site GEO-targeting modifications
  • Develop insights for client reports and attend client reporting and strategy meetings
  • Participate in team meetings and workshops
  • Work with Creative and Development teams to implement SEO and UX best practices
  • Advocate for SEO and Content Marketing Best Practices
  • Analyze data from analytics tools, Search Console, crawling tools, and more
  • Keep abreast of the latest algorithm changes, SEO tools and techniques

REQUIRED EXPERIENCE

  • 1+ years of professional experience as an SEO Specialist
  • SEO Skills and Knowledge : Demonstrated knowledge of current SEO practices, including technical, on-page, off-page, and local.
  • Multi-client Management : Ability to think strategically for a portfolio of clients.
  • Analytics & Reporting : Experience using analytics tools like Google Analytics, Google Search Console, and Ahrefs to track, report, and optimize campaigns.
  • Experience working in an agency or fast-paced digital environment required.
  • Remote Work Experience : A track record of successfully managing priorities in a remote setting through team collaboration tools.
  • NICE TO HAVE

  • Pod Participation : Experience working within small groups with shared clients.
  • Cross-Functional Collaboration : Experience working with development, performance, and creative teams to develop and execute integrated campaigns.
  • AI & Automation Knowledge : Understanding of how to utilize AI and / or automation to improve workflows. Ability to request or recommend tools to increase efficiency.
  • Presentation & Communication Skills : Strong ability to present ideas, strategies, and performance results to clients in a clear and persuasive manner.
  • Productivity Tool Experience : Experience in using Microsoft Outlook, Slack, Box.com, or Adobe Workfront is a plus.
  • PERKS AND BENEFITS

  • Incredible company culture - we are passionate about the impact we make every day; we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships
  • Diverse and forward-thinking environment
  • Great career growth opportunity—you’ll have direct access to agency leadership
  • Company-assisted medical insurance programs, life insurance, optional vision and dental insurance programs, and short-term and long-term disability offered
  • 401(k) with employer matching
  • Company events and industry conferences
  • At Lamark Media , we're looking for people with passion, grit, and high integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out; especially if your career has taken some extraordinary twists and turns. At Lamark Media, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.

    PLEASE NOTE : As a company, we take hiring very seriously. Interviewing with Lamark Media may include phone / video interviews, written projects, and / or on-site interviews. Although we are unable to follow-up with every applicant, we do our best to run a thorough process for candidates with whom we identify a potential fit.

    Lamark Media is an equal employment opportunity employer. Candidates are selected based on qualifications and defined requirements of the job, not on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin or any other protected status. Further, Lamark Media encourages United States' Veterans and persons with disabilities to apply for positions for which they are qualified.

    In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

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    Seo Specialist • Boca Raton, FL, US