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Chief Growth & Marketing Officer

Chief Growth & Marketing Officer

Berkowitz Pollack Brant Advisors + CPAsMiami, FL, United States
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Overview

We are seeking an entrepreneurial, results-driven Chief Growth & Marketing Officer (CGMO) to lead our firm’s strategic growth initiatives and marketing efforts across all service lines and markets. This high-impact executive role is responsible for identifying and executing innovative strategies that drive revenue, expand market share, and strengthen brand awareness. The CGMO will oversee both business development and marketing teams, ensuring tight alignment between go-to-market execution, client experience, and firmwide strategic objectives.

The ideal candidate is a proven growth leader with experience in public accounting or professional services, combining strategic vision with hands-on execution. This individual must possess a deep understanding of market segmentation, business development enablement, client acquisition, and integrated marketing communications.

Key Responsibilities

  • Develop and lead a comprehensive growth strategy aligned with the firm’s business objectives.
  • Build and scale go-to-market plans across core services, industries, and emerging markets.
  • Lead cross-functional initiatives that drive client acquisition, revenue acceleration, and market expansion.
  • Institutionalize a structured sales enablement process, pipeline development, opportunity tracking, account planning, and cross-selling initiatives.
  • Identify and deploy scalable growth playbooks, leveraging analytics and CRM tools for performance measurement.

Client Development & Revenue Generation

  • Partner with executive leadership and practice leaders to grow strategic accounts and uncover cross-selling opportunities.
  • Lead strategic pursuits, major proposal development, and RFP responses in collaboration with marketing and technical teams.
  • Cultivate strategic alliances, referral sources, and ecosystem partners to enhance firm visibility and new business channels.
  • Oversee client satisfaction and experience programs, using insights to inform service innovation and retention strategies.

    • Marketing & Brand Integration

  • Oversee the Marketing function to ensure that brand, messaging, and content align with business development goals.
  • Lead the development of integrated marketing campaigns across digital, traditional, and experiential channels.
  • Guide the creation of compelling marketing collateral, thought leadership, event strategies, and social media content.
  • Elevate the firm’s external presence through PR, earned media, sponsorships, awards, and high-profile engagements.
  • Partner with internal teams on firmwide newsletters, internal communications, and employer branding efforts.
  • Drive collaboration between marketing and business development to support practice leaders in cross-selling and client engagement.
  • Lead the development of tools and resources to support the sales lifecycle—collateral, presentations, digital assets, and proposals.
  • Manage CRM systems (e.g., HubSpot or Salesforce) and reporting dashboards to enhance visibility into pipeline activity and ROI.
  • Coordinate pipeline reviews, forecasting, and reporting cadence with stakeholders across departments.
  • Serve as a strategic advisor to the Managing Partner and executive leadership on all growth-related initiatives.
  • Lead, mentor, and grow a high-performing team of marketing, communications, and business development professionals.
  • Foster collaboration across service lines to ensure unified go-to-market efforts and break down operational silos.
  • Define KPIs and success metrics to evaluate the impact of growth and marketing programs, ensuring continuous improvement.

    • Qualifications

  • 15+ years of experience in business development, marketing, and growth leadership, ideally within public accounting or professional services.
  • Demonstrated success in building go-to-market strategies and driving measurable revenue growth.
  • Deep understanding of client lifecycle management, sales enablement, and integrated marketing best practices.
  • Exceptional leadership, communication, and change management capabilities.
  • Strong analytical and project management skills, with fluency in CRM, digital tools, and marketing automation platforms (e.g., HubSpot, Salesforce).
  • Bachelor’s degree in business, Marketing, Communications, or related field; MBA or advanced degree preferred.

    • What We Offer

  • A key leadership role at one of the nation’s most respected accounting and advisory firms.
  • The opportunity to shape and drive the firm’s long-term growth strategy and market presence.
  • A collaborative, inclusive, and entrepreneurial work environment with strong leadership support.
  • Competitive compensation, performance-based bonuses, and a comprehensive benefits package.

    • We are an Equal Opportunity Employer, committed to providing career opportunities to firm members of all races, genders, sexual orientations and beliefs.

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