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Sales And Marketing Specialist

Sales And Marketing Specialist

Clear Point ConsultantsBoston, MA, United States
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We are seeking a highly motivated and results-driven Sales & Marketing Specialist to accelerate growth and expand our client base. This role is responsible for identifying new business opportunities, cultivating strong client relationships, and executing effective marketing strategies to promote our in vivo and in vitro preclinical services. The ideal candidate will have a deep understanding of the preclinical drug development process and a proven track record in sales or business development within the life sciences industry.

Key Responsibilities :

Sales :

  • Identify, qualify, and pursue new leads through market research, networking, and industry events.
  • Develop and execute strategic sales plans to meet revenue targets.
  • Build and maintain relationships with decision-makers in pharmaceutical, biotech, and academic organizations.
  • Prepare and deliver presentations, proposals, and contract negotiations to close deals.
  • Represent the company at conferences, trade shows, and networking events.
  • Maintain accurate records of sales activities and client interactions in CRM systems.
  • Provide weekly updates to senior management and participate in internal research meetings.

Marketing :

  • Develop and implement marketing strategies to enhance brand visibility and generate leads.
  • Create and manage marketing materials, including brochures, website content, and social media posts.
  • Plan and execute campaigns, including email marketing and digital advertising.
  • Analyze marketing metrics and optimize campaigns for performance.
  • Collaborate with scientific staff to generate posters, presentations, and other scientific content.
  • Maintain and update company website content.
  • Market Analysis & Competitive Intelligence :

  • Conduct market research to identify trends, opportunities, and competitive landscape.
  • Monitor competitor activities and provide insights to inform business strategies.
  • Stay current on industry developments and regulatory changes.
  • Qualifications :

  • Bachelor’s degree in life sciences, business, or related field (advanced degree preferred).
  • Minimum 2 years of experience in sales, business development, or marketing within a preclinical CRO, pharmaceutical, or biotech environment.
  • Strong understanding of the preclinical drug development process, including in vivo and in vitro studies.
  • Proven track record of achieving sales targets and building strong client relationships.
  • Excellent communication, presentation, and negotiation skills.
  • Ability to work independently and collaboratively in a team environment.
  • Proficiency with CRM systems and marketing automation tools.
  • Strong analytical and problem-solving skills.
  • Willingness to travel for conferences and client meetings as needed.
  • Preferred Qualifications :

  • Established network of contacts in pharmaceutical and biotech industries.
  • Experience with specialized in vivo services or specific therapeutic areas.
  • Familiarity with digital marketing strategies and tools.
  • #JO791

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