Senior Marketing Automation Specialist
VirtualVocationsAlpharetta, Georgia, United Statesjob_description.job_card.30_days_ago
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A company is looking for a Senior Specialist, Marketing Automation & Campaigns.
Key Responsibilities
Execute multi-channel campaigns targeting Tier 1-3 accounts in collaboration with sales
Manage paid ads and email nurtures while connecting campaign activity to CRM and ABM tools
Monitor performance metrics and provide recommendations to improve ROI and inform future strategy
Required Qualifications
3-5 years of experience in B2B digital marketing, demand generation, or ABM execution
Hands-on experience with LinkedIn Ads, Google Ads, and email automation platforms
Strong skills in campaign setup, targeting, optimization, and reporting
Familiarity with ABM principles and collaboration with sales teams
Comfortable analyzing performance data and making data-driven recommendations
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Marketing Specialist • Alpharetta, Georgia, United States
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