Brand Marketing Manager

About Audien Hearing

Audien Hearing is on a mission to make hearing affordable, accessible, and stigma-free for everyone. Proudly serving over 1 million customers, we lead the way in the over-the-counter (OTC) hearing aid industry by combining innovative technology with a direct-to-consumer model. Our team is passionate about building high-impact products that empower individuals to reconnect with the world around themat a fraction of traditional hearing aid costs.

Job Title : Brand Marketing Manager / Director

Location : Scottsdale, AZ (Hybrid or Remote options available)

Employment Type : Full-Time

Position Overview

The Brand Marketing Manager will be responsible for developing and executing creative campaigns, partnerships, and brand-building initiatives that drive awareness, trust, and long-term loyalty. This role will oversee brand messaging, manage cross-channel marketing efforts, and work closely with internal creative, content, and performance teams to ensure a cohesive and compelling brand presence across all customer touchpoints.

Key Responsibilities

• Lead the development of integrated brand campaigns across digital, social, influencer, and offline channels.
• Plan and execute partnership initiatives that elevate the brand and reach new audiences (e.g., influencers, media, co-branded campaigns).
• Take responsibility for consistency of brand voice, messaging, and visual identity in collaboration with creative and design teams.
• Oversee content strategy for brand storytelling across paid, owned, and earned media.
• Collaborate with performance marketing to ensure brand consistency and lift within paid channels.
• Analyze brand metrics (awareness, sentiment, engagement) and use insights to optimize strategies.
• Partner with product and CX teams to align brand messaging with customer experience.
• Monitor industry trends, competitor activity, and cultural moments to keep the brand relevant and differentiated.

Qualifications

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