Senior Vice President of Marketing
About the Company
We are a fast-growing provider of turf management services dedicated to exceptional customer service and innovative solutions.
Industry
Consumer Services
Type
Privately Held
About the Role
We are looking for a dynamic and experienced Senior Vice President of Marketing to lead the charge in crafting and implementing a comprehensive marketing strategy that enhances lead generation, builds brand awareness, and boosts customer retention. This pivotal role involves managing a talented marketing team and aligning marketing initiatives with our ambitious business goals, ensuring consistent messaging across multiple channels.
Key responsibilities include :
- Designing and executing innovative multi-channel marketing campaigns
- Overseeing brand management and enhancement
- Leading cutting-edge digital marketing efforts
- Developing and implementing effective customer retention programs
- Conducting performance analytics and budget management
- Fostering cross-functional collaboration to support company growth and expansion
Successful candidates should possess :
A Bachelor's degree in marketing, business, or a related field; an MBA or advanced degree is preferredA minimum of 8-10 years of marketing leadership experience, particularly within the home services or green industryA proven track record in multi-channel marketing with strong expertise in digital marketingA data-driven approach to decision-makingExcellent communication and interpersonal skillsExperience in team leadership and a strong focus on innovation and performanceProficiency in marketing technology and a strategic mindset for market expansionTravel Percent
Less than 10%
Functions
Marketing