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Director of Digital Marketing

Director of Digital Marketing

MediabistroWorkFromHome, FL, United States
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Join to apply for the Director of Digital Marketing role at International Voyager Inc

About Us : Cruise Direct has helped over 500,000 clients and welcomed more than 33 million visitors in our 15+ years of serving global travelers. As an Inc. 5000 award-winning online travel company, we specialize in making vacation planning frictionless, fun, and unforgettable. From bucket list adventures to last-minute getaways, we power dream vacations daily. We are building the future of online cruise booking—and looking for a relentless, results-obsessed digital marketing leader to help us win.

About The Role

The Director of Digital Marketing is a strategic yet scrappy executor who can scale campaigns, pitch new ideas, and lead a high-performing team. This role isn’t for spectators. We are looking for someone with the drive of an elite athlete, the creativity of an entrepreneur, and the precision of a data analyst. They oversee multi-channel marketing efforts, optimize every step of the funnel, and help shape the future of our brand. They are a builder—of campaigns, systems, teams, and momentum. If you thrive in a fast-paced, high-growth environment and know how to pitch, persuade, negotiate, and win, this is your seat.

Key Responsibilities

  • Own and execute the digital marketing strategy aligned to business goals
  • Oversee paid media, SEO, social, affiliate, email, and emerging channels
  • Lead and grow a small, focused team of in-house marketers and agencies
  • Design a data-driven, customer-first marketing engine to maximize ROI
  • Build and optimize campaigns in Google Ads, Meta, TikTok, and others
  • Collaborate with product, design, and engineering to enhance user experience and conversion
  • Innovate relentlessly : test, iterate, and launch creative campaigns and tools
  • Drive strategic partnerships with travel brands, influencers, and affiliates
  • Analyze performance across channels, delivering insights and forecasts
  • Negotiate media buys, contracts, and vendor terms with confidence
  • Foster a high-performance culture focused on ownership, learning, and results

About You

  • Preferred location : Florida (Eastern Time Zone)
  • Open to : Hybrid / remote roles with travel
  • Experience : 5+ years leading digital marketing in fast-paced environments
  • Expertise : Proven success in performance marketing, including SEM, paid social, email, and SEO
  • Industry background : Strong experience in travel, preferably cruise
  • Communication skills : Demonstrated ability to pitch ideas, present strategy, and close opportunities
  • Track record : History of winning—whether in sports, sales, or scaling startups
  • Leadership : Confident decision-maker who thrives under pressure and leads with clarity
  • Collaboration : Great communicator and negotiator who can rally stakeholders
  • Technical skills : Hands-on experience with GA4, HubSpot, paid media platforms, and CRO tools
  • Innovation : Familiar with integrating AI tools into marketing workflows
  • Bonus : HTML / CSS knowledge and creative skills (Photoshop, Canva)

    • You'll Fit Right In If You…

  • Are an idea machine and a finisher
  • Know how to sell, not just market
  • Build “A teams” and develop talent
  • Embrace innovation, experimentation, and constant learning
  • Compete with heart—and play to win

    • Seniority level

  • Director

    • Employment type

  • Full-time

    • Job function

  • Marketing and Sales

    • Industries

  • Travel Arrangements

    • #J-18808-Ljbffr

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