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Trade Marketing Associate

Trade Marketing Associate

GdC Beauty GroupMiami, FL, United States
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Germaine de Capuccini is a global leader for +60 years in professional skincare renowned for its high-quality, innovative products and treatments. We are seeking a motivated, creative, and organized Trade Marketing Associate, based in Miami, Florida , to join our team.

The Trade Marketing Associate will support in executing campaigns, coordinating events, managing digital content and supporting the business. This is a fantastic opportunity for someone passionate about beauty, skincare, and marketing to gain hands-on experience in a fast-paced, exciting industry.

Key Responsibilities :

  • Campaign Support : Assist in the planning and execution of marketing campaigns across various channels, including professional, digital, influencer, print, social media, and trade promotions.
  • Market Research : Regularly monitor competitor activity, emerging trends by providing summaries and insights to inform future campaigns.
  • Retailer and Event Coordination : Help plan and organize events such as product launches, exhibitions, trade and retailer roadshows.
  • Digital Marketing Support : Assist with maintaining the US social media accounts (Instagram and Facebook), including updating product information, managing posts, and monitoring engagement. Engage with followers, respond to customer inquiries and help foster a sense of community around the brand.
  • Reporting : Help track and analyze campaign performance, preparing regular reports on key metrics, including social media engagement and sales data.
  • Administrative Support : Provide general administrative support to the marketing team, including organizing meetings, creating orders, updating marketing calendars and brand presentations.

Qualifications :

  • Education : Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred.
  • Experience : Previous experience in a marketing role, internship, or relevant coursework is desirable.
  • Skills :

  • Strong written and verbal communication skills.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint, Canva).
  • Knowledge of social media platforms and basic understanding of content marketing and marketing tools to grow following and engagement.
  • Highly organized with strong attention to detail.
  • Ability to work independently and as part of a team in a fast-paced environment.
  • Creative and proactive attitude with a passion for the skincare and beauty industry.
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