Advertising Manager

Advertising Manager

Hendrick Automotive Group is seeking a passionate, creative, and detail-oriented Advertising Manager to join our growing marketing team. This role will directly support the Director of Advertising and play a key role in executing creative campaigns, managing media processes, and maintaining brand excellence across our dealership group.

Supervisory Responsibilities : This position has no direct supervisory responsibilities.

Key Responsibilities :

• Brand Management : Champion brand integrity and compliance across all creative assets, ensuring consistency in voice, visuals, and messaging. Ensure creative excellence and brand consistency across all marketing deliverables with high standards and a keen eye for detail.
• Work alongside social media, video, and creative teams to ensure alignment across campaigns, brand messaging, and overall marketing efforts.
• Campaign Management : Manage monthly market campaigns / sales events pertaining to creative production and trafficking, copy point distribution with timely delivery to all relevant media partners.
• Collaborate with our traditional media buying agency to support strategic media buys across markets.
• Store Support : Serve as the key liaison between production agencies and Senior Advertising Managers (SAMs) for monthly video production and related assets. Work closely with SAMs to coordinate local media buys, sponsorships, and creative needs.
• Collaborate with the admin team to ensure timely processing of invoices and accurate expense allocation.
• Support the Director of Advertising in executing overall branding, media, content, and creative strategy initiatives.
• Assist with high-priority, executive-led projects, requiring a high level of professionalism, attention to detail, and strong time and project management skills.
• Stay current with emerging technologies, creative trends, and new tools that can enhance our brand presence and improve operational efficiency.

Qualifications :

Hendrick is an Equal Opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply.