Head of Global Enterprise Marketing

Novum Global is a global specialist in the legal sector, connecting legal tech businesses, law firms, and candidates with opportunities for growth. Trusted by 130+ businesses, law firms, and thousands of candidates, Novum Global delivers exceptional consulting, talent acquisition, and tailored advisory services in sales, marketing, and HR. Focused on driving growth at personal and corporate levels, Novum Global empowers clients with the tools and expertise needed to stay ahead in the legal industry.

Exciting greenfield global marketing lead for large law /  enterprise segment! This role will influence, shape and spearhead enterprise marketing success and efforts in the large law segment globally for a growing SaaS unicorn. The Head of Global Enterprise Marketing can be based in Toronto or in the U.S. (East Coast).

You will lead a small team initially and grow this significantly over time, also utilising internal marketing team resources.

As the Head of Global Enterprise Marketing, you'll be leading a newly formed enterprise marketing team, a critical team focused on penetrating and expanding within the largest and most complex buyers in the legal space. In this collaborative role, you will work in partnership with enterprise sales and the senior leadership team to shape the future of the brand and strategy. You'll develop scalable programs to drive pipeline generation, shape a trusted AI-powered Legal Tech brand, and partner with cross-functional stakeholders to establish a category-defining enterprise motion.

This is a hands-on leadership role ideal for a strategic, globally minded marketer who understands the complexity of legal environments and the transformative potential of AI in modern legal operations.

About the role :

Strategy & Positioning

• Develop, own, and execute the comprehensive marketing strategy for the enterprise segment, directly aligning with Clio’s revenue targets. You will manage the budget, define KPIs, and report on performance to the executive team.
• Evolve the brand narrative and product positioning to resonate with enterprise decision-makers (e.g. CIOs, CINOs, Managing Partners, procurement, operations).
• Develop competitive differentiation and use-case based messaging for enterprise. Demand Generation
• Build and execute integrated campaigns to drive top-of-funnel awareness and MQLs from enterprise accounts.
• Launch ABM (Account-Based Marketing) and intent-based programs targeting key industries and segments.
• Optimize paid, content, and partner marketing channels for longer enterprise sales cycles.

Events & Community

Sales Enablement & Alignment

Thought Leadership, Content & PR

Team Leadership & Scaling

What you will bring :

Serious bonus points if you have :

About You :

On offer is fantastic salary package reflective of expertise and experience and including share options, wellbeing and health benefits, flexibility and ongoing mentoring / learning.