A company is looking for a Digital Marketing Manager to oversee and execute all digital marketing efforts.
Key Responsibilities
Develop and execute SEO / AEO / GEO strategies and manage paid media campaigns to drive MQLs
Administer and optimize the corporate website and lead conversion rate optimization efforts
Manage digital marketing analytics and reporting, providing insights to senior leadership
Required Qualifications
5-10 years of experience in managing B2B digital marketing programs with a focus on demand generation
Expertise in AEO / GEO / SEO best practices and digital marketing ad platforms
Proficiency in Google Analytics and website optimization principles
Experience managing significant PPC / SEM budgets with a focus on conversion optimization
Bachelor's degree in Marketing, Communications, or a related field
Digital Marketing Manager • Chattanooga, Tennessee, United States