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Vice President of Marketing

Vice President of Marketing

VirtualVocationsHartford, Connecticut, United States
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A company is looking for a Vice President, Growth Marketing Intelligence to lead its marketing organization and drive growth through data-driven strategies.

Key Responsibilities

Design data-driven plans to enhance customer acquisition and align marketing initiatives with business goals

Leverage analytics tools to track KPIs and optimize marketing campaigns through A / B testing

Oversee B2B campaign management across various channels, ensuring brand alignment and personalized messaging

Required Qualifications

Minimum of 5 years of experience in marketing strategy and demand generation in a B2B environment

Bachelor's degree in Marketing, Communications, or Organizational Leadership; MBA preferred

Proficiency in analytics tools and AI-driven marketing technologies

Strong leadership skills with the ability to mentor teams and foster innovation

Expertise in developing data-driven growth strategies and actionable plans

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Vice President Of Marketing • Hartford, Connecticut, United States

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