Web Marketing Program Manager

A company is looking for a Program Manager, Web Marketing, Digital Marketing.

Key Responsibilities

Develop and implement inbound digital content strategies to attract potential supporters

Tailor content and campaigns for culturally and demographically diverse audiences, primarily in English and Spanish

Analyze data to identify trends, optimize content performance, and enhance user experiences

Qualifications and Requirements

Bachelor's degree in a related field or equivalent work experience

Minimum of 5 years of experience in digital content marketing, including multicultural or bilingual marketing communications

Demonstrated experience developing culturally competent content strategies

Proficiency in SEO and website analytics tools

Fluency in English and Spanish (written and verbal)