Web Content Specialist

Why Open

Additional Project Support Needed

Location

Stamford, CT

Length

1 year ongoing contract

Interview Process

2 rounds

Must-haves

• 2-3+ years' experience managing website / content design
• Experience with Content Management Systems specifically Drupal
• Experience with Jira and Chalk (Atlassian) for notes and documentations
• Experience with A / B testing or multivariable testing
• Marketing / communications background- SEO experience
• Bachelor's degree

Plusses

Day-to-Day

Insight Global is looking for a Web Content Specialist to join the Digital Service and Customer Experience (DSCX) team at a large Telecommunications company in Stamford, CT. This team is responsible for enhancing the customer experience and providing the right messages at the right time to the right customer. This person will be responsible for driving the execution of an interactive, digital self-service experience for customers by testing and publishing online support content and analyzing areas for improvement in design, content, and usability. This person will publish web content and proof for accuracy, message presentation and brand style. They will be responsible for handling large data sets, understanding why certain content is underperforming and making recommendations for improvement. They will be responsible for optimizing SEO, headline style and length, graphics sizing, photo cropping, hyperlinking, etc. 20% of their day will be spent analyzing and understanding the metrics, 40% spent on various tasks that come through their ticketing system like setting up new website layouts and creating content area for support sights. Remaining 40% is spent on projects : researching, running testing, and pitching creative ideas to increase customer experience and reduce cost. This position requires technical expertise, great communication skills, the ability to understand and translate technical and product launch information and to work closely with copy editors, designers, journey owners and technical teams.