Business Development Representative
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The Business Development Representative (BDR) is responsible for driving top-of-funnel activity by identifying, engaging, and qualifying potential customers across North America. Working remotely, this role supports both the Corporate and Market-Based Re-Engagement sales teams by setting qualified appointments using company-paid or company-assisted lead sources. This is a role committed to building a pipeline for a high-impact sales organization.
Job Responsibilities
- Complete a comprehensive onboarding program that requires successfully completing coursework, passing assessments, and demonstrating the appropriate skills to begin fulfilling the following responsibilities :
Conduct outbound outreach (calls, emails, and texts when appropriate) to company-provided leads.
Quality leads based on pre-defined criteria for re-engagement or market-based sales appointments.Set and confirm appointments with Re-Engagement and Market-Based Advisors.Leverage CRM, outreach programs, and technology to manage lead status, appointment activity, and follow-ups.Collaborate with their Sales Managers and regional leadership to optimize messaging and campaign strategy.Meet or exceed daily, weekly, and monthly KPI targets for outreach and appointments set.Maintain accurate, up-to-date records in CRM.Seek out a manager's coaching to improve sales cycle, techniques, proficiency, and product knowledge.Complete annual certification on critical skills as deemed necessary for success.Key Success Metrics
Activity Volume (calls, emails, texts)Qualified Appointments Set (weekly / monthly)Conversion Rate to Appointment (hold rate%)Feedback from field sales teamsMinimum Requirements
Education : High School Diploma or equivalentLicenses : Insurance license preferred, but not requiredExperience : Sales or Customer experience preferred, Previous experience with Customer Relationship Management (CRM) sales systems preferred, 1+ year in sales, customer service, call center, or outbound appointment setting preferred.Knowledge, Skills, and Abilities
High-energy, outbound-focusedSelf-starter motivated by goalsStrong verbal and written communication skills.Proficient computer skills including the MS Office suiteProficient computer skills with CRM and Social Networking Apps preferredBilingual, knowledge of another language preferredProfessional attire is required when meeting with clients or representing the companyProfessional, coachable, and goal-orientedAble to work flexible hours, including evenings and weekendsWork Environment
Work indoors during all seasons and weather conditionsComply with the Corporate dress code policyReliable internet accessWork Postures
Sitting continuously for many hours per day, up to 6 hours per dayPhysical Demands
Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usageWork Hours
Working beyond "standard" hours as the need arises