Demand Generation Leader
VirtualVocationsSaginaw, Michigan, United Statesjob_description.job_card.30_days_ago
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- serp_jobs.job_card.full_time
job_description.job_card.job_description
A company is looking for a Head of Demand Generation.
Key Responsibilities
Own the demand generation function end-to-end : campaign design, execution, and optimization across all channels
Build ABM programs targeting C-level executives in key verticals
Scale digital performance marketing across various platforms and optimize conversion metrics
Required Qualifications
8+ years of B2B demand generation experience in enterprise SaaS or AI / infrastructure markets
Deep experience with enterprise pipeline marketing and outbound integration
Ability to build campaigns, optimize ads, and write copy while scaling a team
Strong partnership with Sales, focusing on pipeline, CAC, and conversion metrics
Experience marketing to technical and consulting audiences is a bonus
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Demand Generation • Saginaw, Michigan, United States
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