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Lead Product Marketing Manager

Lead Product Marketing Manager

VirtualVocationsLexington, Kentucky, United States
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A company is looking for a Lead Product Marketing Manager to drive go-to-market success for its Liquidity product pillar.

Key Responsibilities :

Collaborate cross-functionally to develop, position, and launch products globally

Drive go-to-market excellence, including market validation, messaging, and launch execution

Develop data-driven insights to inform product and marketing strategies

Key Qualifications & Attributes :

5+ years of experience in traditional finance, payments, DeFi, or crypto

7+ years of relevant product marketing experience, including 2 years in crypto or financial services

Solid understanding of blockchain fundamentals and the ability to convey technical concepts

Proven ability to create customer-centric narratives and messaging

Strong cross-functional collaboration skills to align priorities and drive execution

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Product Marketing Manager • Lexington, Kentucky, United States

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