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Technical Brand Manager

Technical Brand Manager

PDQSalt Lake City, UT, US
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Technical Brand Manager

As a Technical Brand Manager at PDQ, you'll create, present, and review content that engages IT pros with practical insights, real-world relevance, and just the right amount of personality. You'll connect with the community across platforms like Reddit, LinkedIn, and Discord; develop audio / video content; host webinars; appear on our weekly webcast; speak at industry events and on podcasts; and create content that resonates with sysadmins and IT leaders. If you've been in the IT trenches or know how to speak the language you're a great candidate. We're looking for someone who can create sharp, useful content and isn't afraid to show up and be a voice in the IT community. This position reports into the Director of Marketing Communications.

Every day is different in this role, so you'll thrive if you enjoy collaborating and bouncing between responsibilities while planning for long-term success. In this role, you may spend your day :

  • Being visible in the community speak on webinars or panels, speak at industry events, post on social, reply to Reddit threads, and help make PDQ the brand people trust and remember
  • Creating content that earns attention from brand stories and thought leadership to high-performing SEO / AIO content and community-driven insights
  • Creating and engaging on a wide range of formats LinkedIn posts, Reddit threads, videos, product explainers, podcasts, and more
  • Managing social media channel(s) relevant to our audience Reddit and LinkedIn specifically, but also Instagram, TikTok, etc.
  • Interviewing IT pros and sysadmins turn their stories, struggles, and quotes into content gold
  • Managing Brand Ambassadors - turn IT pros' excitement about our brand into wide-reaching influence and authentic content
  • Partnering across teams as an SME work with product, SEO, content marketing, public relations, media team, and demand gen to bring campaigns to life
  • Reviewing and upleveling content as an SME be a sharp editor and sounding board for other writers and teams
  • Staying plugged into our customers run surveys, monitor community chatter, analyze internal feedback loops
  • Tracking and sharing what's resonating use analytics, comments, and engagement data to learn and adapt
  • Keeping an eye on competitors help us sharpen our edge with better positioning and clearer messaging

What you'll be doing :

  • An IT veteran you lived the life of an IT professional or sysadmin, and you know their pain points
  • A dreamer and a doer you come up with great ideas, pressure test them with stakeholders and leaders, and then project manage them to completion
  • A public-facing communicator you're excited to post, speak, or record and you're authentic and comfortable doing it
  • A strategic storyteller you can translate technical topics into plain English, and you know how to bring voice, value, and vibe to any format
  • A community wonk at heart you get how to show up on Reddit without being salesy, how to build relationships on LinkedIn, and how to earn trust, not just attention
  • Customer-obsessed you want to deeply understand the humans behind the endpoints : what they care about, what frustrates them, what they joke about in Slack
  • Bias toward action you don't wait for perfect alignment to start making progress
  • Collaborative to your core you love bouncing ideas around, giving thoughtful feedback, and helping others make their work better too
  • We're looking for people who have :

  • A minimum of 35+ years of content marketing, product marketing, or community building experience (ideally in B2B SaaS or tech)
  • Previous and ongoing IT technical experience (knowledge of PDQ or RMM products is preferred, but not necessary)
  • Comfort speaking on camera or in front of a crowd (especially if you've hosted a webinar or AMA)
  • Experience writing for a technical audience IT, dev, or cybersecurity is a plus
  • Ability to manage social media channels and fill content calendars for short posts, videos, and engagements
  • A track record of writing high-quality content that performs and a few standout posts or campaigns you're proud of
  • Experience growing a presence on LinkedIn, Reddit, or other social / community platforms (for yourself or a brand)
  • Bachelor's degree
  • PDQ offers all of the great perks and benefits you'd expect from working at a very cool tech company, and even some you might not expect, including :

  • 4-Day Work Week
  • Equity
  • Managers who champion professional development
  • 100% Premium Coverage for medical, dental and vision for you and your dependents
  • 100% Premium Coverage for Short Term Disability, Long Term Disability, Life, and AD&D Insurance
  • Company Match of the first 6% of your employee deferrals
  • Flexible Paid Time Off Policy that treats you like the adult that you are
  • Health Savings Account (HSA) and wellness incentives
  • Quarterly Company Values Award (team member nominated)
  • PDQ is proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or any other characteristic protected by federal, provincial, state, or local law. If you would like to request reasonable accommodation for a medical condition or disability during any part of the application process, please contact hr@pdq.com.

    The majority of PDQ's full-time roles do not qualify for sponsorship of employment visas such as the H-1B visa. This applies to scenarios where a candidate might possess temporary work authorization during their schooling or after graduation (e.g., CPT, OPT), but would require H-1B visa sponsorship within a few years of employment to retain eligibility for employment.

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