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Content Marketing Manager

Content Marketing Manager

MediabistroRedwood City, CA, United States
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WHAT IS BOX?

Box (NYSE : BOX) is the leader in Intelligent Content Management. Our platform enables organizations to fuel collaboration, manage the entire content lifecycle, secure critical content, and transform business workflows with enterprise AI. We help companies thrive in the new AI-first era of business. Founded in 2005, Box simplifies work for leading global organizations, including AstraZeneca, JLL, Morgan Stanley, and Nationwide. Box is headquartered in Redwood City, CA, with offices across the United States, Europe, and Asia.

By joining Box, you will have the unique opportunity to continue driving our platform forward. Content powers how we work. It's the billions of files and information flowing across teams, departments, and key business processes every single day : contracts, invoices, employee records, financials, product specs, marketing assets, and more. Our mission is to bring intelligence to the world of content management and empower our customers to completely transform workflows across their organizations. With the combination of AI and enterprise content, the opportunity has never been greater to transform how the world works together and at Box you will be on the front lines of this massive shift.

WHY BOX NEEDS YOU

We're looking for a channelobsessed marketer who can generate attention and make everygreat story travel. As Distribution & Amplification Lead, you'll design multichannel plans, craftthumbstopping assets, and expand the reach of our editorial across paid, owned, andemployeeadvocacy channels. Your mission : ensure Box's thought leadership, product news,and customer stories reach and engage the right people-converting visibility into influence,engagement, and pipeline.

WHY THIS ROLE NOW

  • Content supply outpaces attention. Breakthrough distribution is table stakes for standing out in the AI content deluge.
  • Brand mentions drive LLM discovery. The more our stories circulate, the more AIassistants recommend Box.
  • Owned reach beats rented reach. Building firstparty channels mitigates risingpaidmedia costs.
  • Executive & employee voices amplify trust. People follow people-they can extendBox's credibility and TAM.
  • Datadriven loops. Modern tools let us optimize creative and spend in real time-ifsomeone owns the dashboard.

WHAT YOU'LL DO

  • Asset Development
  • Write or edit channelspecific copy-social posts, ad headlines, email sequences-andbrief designers on creative that maximizes clickthrough and engagement.

  • Maintain a library of evergreen assets, templates, and content snippets ready for rapiddeployment.
  • Growing Our Addressable Audience
  • Drive subscriptions, followers, and newsletter signups by promoting stories through paidsocial, syndication, and strategic boosts.

  • Activate executive and employee advocacy programs to amplify priority content andspark organic sharing.
  • Audience Intelligence
  • Build and update audience profiles using first and thirdparty data to understand needs,interests, and preferred channels.

  • Translate insights into actionable recommendations for content formats and distributiontactics.
  • Strategy & Planning
  • Create quarterly amplification plans that align with editorial priorities and campaigncalendars-defining objectives, budgets, and KPIs that ladder to pipeline targets.

  • Select and optimize channel mix across paid social, SEM, display, email, andsyndication.
  • Campaigns Partnership
  • Liaise closely with the Global Campaigns team to coordinate launches and ensureamplification converts generated attention into qualified engagement.

  • Deliver postcampaign readouts and recommend optimizations.
  • OwnedChannel Growth
  • Operate Box's primary organic channels (newsroom, blog, LinkedIn, X, YouTube,newsletters), tuning cadence, SEO, and UX to grow reach and repeat engagement.

  • Pilot emerging platforms that reach highvalue segments.
  • Enablement & Governance
  • Develop playbooks and office hours that upskill regional teams on amplification bestpractices.

  • Ensure all distributed assets meet brand, legal, and accessibility standards.
  • Performance & Optimization
  • Own distribution analytics, reporting weekly on reach, engagement, costperresult, andpipeline influence.

  • Run A / B tests and iterate creative, targeting, and spend for continuous improvement.
  • WHO YOU ARE

    We are an AI-first company. This means you approach your work with a growth mindset and find ways to leverage AI to help make faster, smarter decisions that will 10X your impact at Box.

  • 5+ years in digital marketing, paid media, or audience development-ideally within ahighgrowth B2B tech or media brand.
  • Proven track record of building multichannel programs that generate awareness anddrive pipeline.
  • Handson experience with social ad platforms (LinkedIn, Meta, X), Google Ads,marketing automation, and analytics tools.
  • Exceptional copywriting skills-able to distill value props in tight character counts.
  • Strong projectmanagement and stakeholderalignment capability.
  • Datafluency : can interpret dashboards and turn insights into action.
  • Preferred Qualifications

  • Experience amplifying editorial content (newsroom, blog, research) vs. onlydemandgen.
  • Familiarity with employeeadvocacy platforms (e.g., Bambu, EveryoneSocial).
  • Certification in Google Ads or LinkedIn Marketing Solutions.
  • Knowledge of SEO, tagging, and schema to boost discoverability.
  • Track record piloting new social platforms.
  • Box lives its values, with community and in-person collaboration being a core part of our culture. Boxers are expected to work from their assigned office a minimum of 3 days per week, with a focus on Tuesdays, Wednesdays, and Thursdays. Your Recruiter will share more about how we work and company culture during the hiring process.

    At Box, we believe unique and diverse experiences benefit our culture, our products, our customers, our company, and our world. We aim to recruit a passionate, high-performing workforce that reflects the world we live in.If you are head-over-heels about this role but unsure if you meet all the requirements, we encourage you to apply!

    EQUAL OPPORTUNITY

    We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, and any other protected ground of discrimination under applicable human rights legislation. Box strives to respect the dignity and independence of people with disabilities and is committed to giving them the same opportunity to succeed as all other employees. Inclusiveness is core to our culture at Box, and we strive to ensure you get the most from your interview experience.

    Box makes reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please complete this form. Reasonable accommodations may include scheduling adjustments, document dictation and beyond.

    Notice to applicants in Los Angeles : Box, Inc and its related branches will consider for employment, qualified applicants with criminal histories in a manner consistent with the Los Angeles Fair Chair Ordinance. The Fair Chance Ordinance is provided here.

    Notice to applicants in San Francisco : Box, Inc and its related branches will consider for employment, qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chair Ordinance. The Fair Chance Ordinance is provided here.

    For details on how we protect your information when you apply, please see our Personnel Privacy Notice. If you are a California-resident, please read our California Applicant & Candidate Privacy Notice here.

    Box is committed to fair and equitable compensation practices. Actual base salary (or OTE if commissionable role) is dependent upon factors such as : knowledge, skill level, experience, and work location. This role is also eligible for equity and benefits. For more information on benefits, check out our healthcare benefits and additional Box Benefits + Perks .

    In accordance with OFCCP compliance, here is the Pay Transparency Provision .

    United States Pay Range

    $121,500 — $152,000 USD

    #J-18808-Ljbffr

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