Professional Education Manager
The Interventional Urology Professional Education Manager is responsible for developing and executing comprehensive educational strategies and initiatives to support our medical devices. This role will be pivotal in ensuring that HCPs are well-informed, confident and proficient in utilizing our devices. Responsibilities will include leading end to end educational strategy, curriculum and content build, resourcing, budgeting, event planning, execution and effectiveness analysis. As well, this person will be responsible for coordination for collecting global needs, developing content with international KOLs and liaising with international IU teams, managing customer relationships to include HCP faculty, APPs, clinic staff, hospital and OR personnel, healthcare administration and purchasing organizations. This person will work closely with Medical Affairs, Marketing, Legal and Compliance, Field Sales teams and our Global Partners.
Major Areas of Accountability :
- Design and implement educational curriculum and platforms that address HCP adoption hurdles and learning needs as well as aligns to the annual business plan.
- Develop materials designed for global accessibility, ensuring that content can be easily adapted and utilized by partners across diverse regions and business operations.
- Maximize internal resources and leverage US and international KOL guidance, to ensure content and curriculum meet the educational needs of our HCPs.
- Assess the effectiveness of educational programs through feedback and metrics, continually refining content to meet the needs of healthcare providers and adhere to industry regulations
- Manage all professional education events including annual event calendar build out, content build, event planning and execution, faculty selection and training, post event evaluations, budget and reconciliation process.
- Develop and / or adopt new educational tools (such as simulation, models etc.) needed to effectively meet learning objectives and drive procedural skillset advancement.
- Develop new content for Coloplast Professional Online Portal, our educational resource hub.
- Develop educational strategy and correlating assets for new product launches.
- Manage ongoing case observation sites to include faculty onboarding and management, facility requirements, date selection, attendee registration, event logistics, corresponding sales rep training, event execution and budget / invoice reconciliation.
- Maintain close partnership with Marketing Ops team to ensure smooth handoff for event logistics and execution for each event.
- Develop and implement a pre-event and post-event educational pathway that ensures continued learning and engagement before and after the education event has taken place.
- Develop process to analyze resourcing, budgeting and effectiveness of each educational program.
- Cross-functional liaison with sales and marketing to ensure alignment with annual business plan.
- Manage KOL relationships that serve as faculty, proctors and consultants.
- Build and manage relationships with internal and external partners that include medical affairs, marketing, sales, compliance, legal, finance, professional societies etc.
- Facilitate HCP Contract Renewals in partnership with IU Contracts and Operations.
- Ensure adherence with Coloplast Code of Conduct, and all compliance and legal guidelines.
Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies.
Basic Qualifications :
Previous product launch in medical device space required.Bachelors degree in business, marketing, biologic sciences, health sciences or relevant area is required.10+ years of work experience in a related position such as medical education and / or product launch implementation.Expert knowledge of continuing professional education, adult education principles, and instructional design. Well versed in medical education content creation and familiarity with CME / CE / CPD standards.Clinical acumen and relationship building abilities.Collaborative mindset and project participation and management while working remotely.Willingness and ability to travel (30-40%)Knowledge, Skills and Abilities :
Excellent oral and written communication skills.Excellent presentation skills.Proficient in Microsoft Excel, PowerPoint and Word.Passionate and a team player with strong self-awareness.Excellent ability to positively interact with external customers, vendors and field sales staff.Open-minded with a global mindset.Embraces cultural differences within a global organization.Willingness, ability and desire to learn.Agile and adaptable to change.Ability to consistently work and lead with ethical integrity.Personifies Coloplast Mission, Vision and Values.The compensation range for this position is $140,000 - $170,000. Actual compensation is influenced by a variety of factors including but not limited to skills, experience, qualifications, and geographic location. Hired candidates may be eligible to receive additional compensation in the form of bonuses and / or incentives.