Employer Industry : Marketing and Advertising
Why consider this job opportunity :
Salary up to $70,000
Flexible remote work opportunity with the option to work from the Chicago or Detroit office
Opportunity to collaborate with a diverse and integrated team of experts across various marketing disciplines
Engage in a culture that values curiosity, fearlessness, teamwork, and leadership
Chance to make a significant impact on marketing strategies through data-driven insights
Support for professional development and growth within a leading marketing transformation company
What to Expect (Job Responsibilities) :
Gather and analyze data from various sources, including digital advertising platforms, social media, and web analytics tools
Manage measurement systems for data capture and reporting related to media campaigns
Develop and maintain key performance indicators (KPIs) to assess campaign success
Collaborate with marketing teams to provide actionable insights for optimizing media strategies
Create visualizations and reports to effectively communicate data findings to cross-functional teams
What is Required (Qualifications) :
Bachelor's degree in a related field, such as Marketing, Data Science, or Statistics
Proven experience in data analysis and interpretation, preferably in the marketing or advertising industry
Proficiency with data analysis tools and software, including Alteryx, Excel, Google Analytics, and data visualization tools such as Tableau
Strong analytical and problem-solving skills
Excellent communication and presentation skills
How to Stand Out (Preferred Qualifications) :
Knowledge of digital advertising platforms (e.g., Google Ads, Facebook Ads) and web analytics
Experience with building data tables and querying in SQL
Detail-oriented with the ability to manage multiple tasks and meet deadlines
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Marketing Analyst • Chicago, IL, United States