Director of Marketing

Job Summary :

At Silencer Central, we believe in being customer-oriented, getting stuff done, and expecting excellence in everything we do. The

Director of Marketing

oversees our company's promotion and advertising efforts to drive sales and build brand awareness. The responsibilities for this role include developing and executing marketing plans to achieve corporate strategies; approving, launching, and managing campaigns; and measuring the return on investment of various advertising methods.

Classification : Full time; Exempt

Shift : Monday - Friday

Location : On-site

Job Responsibilities & Essential Functions :

Review current marketing trends and advertisements to determine the effectiveness of different styles and strategies

Analyze sales numbers in comparison to the marketing budget to find the profit margin and which campaigns are most effective

Work with both the sales and events departments to develop successful strategies and campaigns that attract new customers and retain existing clients

Collaborate with leaders to make high-level decisions regarding the direction of the company

Create and maintain a successful brand and image that attracts customers to the product and service

Develop marketing strategies for new products, services, and partnerships

Oversight of Marketing budget reconciliation and management

Research competitors to stay current with similar products or services in the market

Identify and retain third party contractors to implement marketing strategies

Identify, hire and manage members of the Marketing Team.

Job Requirements & Qualifications :

Bachelor's degree in business, marketing, communications, or related field required

Master's degree preferred

7 + years of Marketing experience required

Proven marketing campaign experience. Direct to Consumer experience preferred. Brand Marketing Experience preferred

Experience with digital marketing forms such as social media marketing and content marketing

Competency in Microsoft applications, including Word, Excel, and Outlook

Strong copywriting skills

Proven ability to manage budgets

Excellent attention to detail

Excellent interpersonal, written, and oral communication skills.

Ability to manage multiple projects with strict deadlines in a fast-paced environment

Ability to work independently to achieve goals and targets

Ability to organize and prioritize work

Ability to work in a team environment to achieve team, departmental, and corporate goals

Critical thinking ability - using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems

Ability to monitor and assess performance of self, team members and the operation to make improvements or take corrective action

Compensation and Benefits :

Salary : $130k-$160k DOE. Silencer Central offers a competitive total compensation package that includes :

Unlimited PTO

Incentive Bonus

Company Paid Holidays

Health insurance : Copayment Plus Plan or High Deductible Health Plan with $750-$1,500 HSA match

Dental insurance

Vision insurance

LTD and STD insurance

Company Paid Life Insurance

EAP

Colonial Life

401(k) with company match

Employee Discount Program

Free snacks and drinks