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Head of GTM Productivity

Head of GTM Productivity

AmagiSonoma, CA, US
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Amagi is an AI-enabled industry cloud platform built for the new video economy, helping media companies modernize operations, unify streaming and broadcast workflows, and drive advanced monetization. From live remote production and real-time ad decisioning to automated playout and global content syndication, we operate a dynamic content and advertising marketplace and offer fully managed broadcast services that ensure 24 / 7 reliability and compliance. Trusted by 56% of the Top 50 media companies globally, Amagi powers over 7,000 channel deliveries across 300+ content distributors, processing 500K+ hours of content and generating 26 billion+ monetized ad impressions.

Headquartered in Bengaluru, India, with a 1000+ member global team across Americas, EMEA, and APAC, Amagi is redefining how media is created, distributed, and monetized—intelligently and globally. Some of our marquee customers include CBS, BBC, Warner Bros. Discovery, DAZN, NBC, A&E, and Sinclair.

Our identity and mission : Amagi, epitomizing the essence of freedom, embarks on an extraordinary mission to establish the world's foremost media technology business rooted in a foundation of goodness. Our commitment to autonomy is paralleled by our shared connection through a compelling purpose, with the Amagi Way serving as our guiding light. In our pursuit, we strive to create a harmonious blend of individual freedom and collective purpose, shaping a unique and transformative journey that sets us apart in the realm of media technology.

Job Profile

We are seeking a highly strategic and execution-focused Head of GTM Productivity to partner with Amagi's Chief Revenue Officer (CRO) and work closely with the GTM leadership team and cross-functional partners. This role is responsible for maximizing the effectiveness of Amagi's go-to-market organization by driving productivity and operational excellence across Sales, Partnerships, Customer Success, and Marketing.

The Head of GTM Productivity will lead initiatives that enhance sales velocity, optimize customer-facing processes, and ensure GTM teams are equipped with the right tools, content, and training. This role requires a blend of strategic thinking, hands-on execution, and deep understanding of SaaS GTM motions in global markets.

Key Responsibilities

GTM Productivity

  • Build and scale programs that improve ramp time, win rates, and quota attainment.
  • Partner with Sales and Marketing leaders to design training, playbooks, and certification programs.
  • Drive adoption of tools and systems (CRM, sales intelligence, content management) to streamline workflows.

Operational Excellence

  • Establish and manage GTM operating cadences including pipeline reviews, forecast accuracy, and productivity dashboards.
  • Partner with RevOps and Finance to identify bottlenecks and implement process improvements that accelerate revenue growth.
  • Lead initiatives in territory planning, account segmentation, and sales coverage optimization.
  • Cross-Functional Alignment

  • Build bridges across Sales, Marketing, Customer Success, and Product to ensure cohesive execution of GTM strategy.
  • Collaborate with leadership to align messaging, campaigns, and programs that support field productivity.
  • Act as a thought partner to the CRO on scaling GTM efficiency globally.
  • Organizational Effectiveness

  • Partner with People / HR teams to align training, onboarding, and career development with GTM needs.
  • Foster a culture of continuous improvement, accountability, and high performance.
  • Provide coaching, leadership, and mentorship to GTM productivity and operations teams.
  • Skills and Expertise Required

  • 10+ years of experience in sales roles, sales operations, or revenue productivity roles, preferably in B2B SaaS or Media / Tech industries.
  • Proven track record of improving GTM productivity through strategic initiatives and programs, process optimization, and technology adoption.
  • Strong understanding of SaaS GTM models (enterprise, channel / partner, subscription, ad-supported).
  • Exceptional project management and analytical skills; ability to translate complex data into actionable insights.
  • Excellent communication and executive presence, with experience working directly with senior leaders.
  • Ability to thrive in a global, fast-paced environment with high expectations and competing priorities.
  • Benefits

  • Health / Medical, Dental, and Vision coverage
  • 401(k) Retirement with matching program up to 3%.
  • Paid Time Off - 4 weeks of vacation in addition to 12 Holidays and Personal Leave time.
  • Paid Parental Leave for both mothers and secondary caregivers.
  • Paid "Pawternity" Leave for primary caregivers when a new pet has joined the family or fallen ill.
  • Flexible Spending Accounts (FSA), Life, AD&D, and Disability Insurance, Employee Assistance Program (EAP)
  • Amagi is an equal opportunity employer and does not discriminate against applicants based on their gender, marital status, race, religion, color, age, capacity to work, sexual orientation, or status as a protected veteran.

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    Head Of Gtm • Sonoma, CA, US

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