Marketing Specialist Job at U.S. Bancorp in Minneapolis

Marketing Specialist

U.S. Bank is currently seeking a Marketing Specialist to support the Consumer Lending product marketing team. The Marketing Specialist will play a leading role supporting the development, execution, and optimization of marketing campaigns to acquire new lending clients and deepen relationships with existing clients to drive lending growth.

Primary Responsibilities

• Develop, implement, and optimize measurable, customer-centric marketing programs to support business line goals.
• Collaborate with creative, product, and other teams to create messaging and marketing materials.
• Work with agencies and cross-functional teams to produce and place materials that are branded and compliant.
• Evaluate and measure program results to optimize investment.
• Be aware of changing market dynamics and collaborate with the team to test and learn new ways to engage customers and prospects.
• Collaborate with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies.
• Complete projects on time and on budget.

Basic Qualifications

Preferred Skills / Experience

Tag : INDMO

This role offers a hybrid / flexible schedule, which means there\'s an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.

U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

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