Digital Marketing Specialist

This range is provided by LHH. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.

Base pay range

$55,000.00 / yr - $70,000.00 / yr

Overview

Are you a data-driven digital marketer with a passion for optimizing websites and driving measurable results? Our client, a well-established and growing company in the consumer goods and retail space, is seeking a

Digital Marketing Specialist

to join their collaborative marketing team.

This role is ideal for someone who thrives in a fast-paced environment, enjoys cross-functional collaboration, and is eager to make a tangible impact on digital performance.

Key Responsibilities

Manage day-to-day website updates, content uploads, and performance monitoring.

Optimize site structure and content for SEO, accessibility, and mobile responsiveness.

Collaborate with UX, design, and development teams to launch high-performing landing pages.

Implement and manage Google Tag Manager containers, triggers, and tags.

Analyze website and campaign performance using GA4, Search Console, and other tools.

Support digital campaigns, promotions, and A / B testing initiatives.

Maintain data integrity across the site, including URL structure, redirects, and schema markup.

Stay current on digital marketing trends and best practices.

Qualifications

3+ years of experience in digital marketing, e-commerce, or web management.

Proficiency in HTML / CSS and experience with CMS platforms (e.g., WordPress).

Hands-on experience with Google Analytics (GA4), Google Tag Manager, and SEO tools.

Strong understanding of digital marketing channels and performance metrics.

Excellent communication, project management, and problem-solving skills.

Bachelors degree in Marketing, Business, or a related field.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing

Industries

Human Resources Services

Benefits

Medical insurance

Vision insurance

401(k)

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