Sr. Product Marketing Manager

Thank you for your interest in becoming part of the team at Legrand!

GENERAL PURPOSE

The Senior Product Marketing Manager is responsible for driving strategy, positioning, messaging, and competitive differentiation for assigned product categories. This role supports sales enablement, contributes to integrated marketing activities, and plays an integral part in shaping the product roadmap - including identifying opportunities for portfolio expansion in connected solutions and remote monitoring and management (RMM). Acting as the bridge between Product Management, Marketing Communications, Sales, Digital Experience, and Training, this role thrives on cross-team collaboration in a fast-paced environment.

Deeply invested in understanding customers, markets, applications, and competitors, the Senior Product Marketing Manager uses insights and data to develop positioning and messaging that resonate with buyers and empower sales channels. By conducting targeted market research, analyzing trends, and leading Voice of Customer (VOC) initiatives, this role translates findings into strategies for expanding offerings, strengthening differentiation, and driving growth.

In partnership with Product Management, the Senior Product Marketing Manager helps inform market sizing, opportunity assessments, and go-to-market strategies that ensure the roadmap aligns with emerging opportunities in connected and remotely managed solutions. They work closely with Marketing Communications counterparts to develop the right content and tools that support the sales team and broader demand-generation efforts.

As a senior team member, this role helps drive best practices, identifies process improvements, and mentors junior colleagues - fostering a culture of growth, knowledge-sharing, and professional development.

Key Responsibilities

Product Strategy & Portfolio Expansion

• Support the development of product roadmaps with Product Management, identifying new opportunities in connected solutions and RMM.
• Design and conduct market research and VOC activities to uncover trends, customer needs, and market gaps.
• Help inform market sizing and provide actionable insights to guide new product opportunities.
• Monitor industry and competitor trends and translate insights into clear positioning and messaging.
• Develop strong value propositions, positioning, and messaging frameworks that resonate with target audiences.

Go-To-Market Strategy

Sales Enablement Support

Leadership & Team Development

Qualifications

Essential Knowledge, Skills, and Abilities

Education & Experience

Working Conditions

The expected salary range for this position is $120,000-$140,000 annually. The offered compensation may vary based on factors including but not limited to level of experience, certifications / education, training, and work location. This position is eligible for variable incentive pay based on company performance. Legrand offers eligible employees a comprehensive benefit program (Medical, Dental and Vision, Health Savings Accounts, Health and Dependent Care Flexible Spending Accounts, Life Insurance, Disability Benefits, EAP, 401k Plan with Employer Match, Paid Time Off and Paid Holidays) To learn more about our benefits, visit Audio Video (AV) Technology Jobs | Legrand AV | Legrand AV

Note : Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.

Legrand is proud to be an Equal Opportunity Employer. You will be considered for this position based upon your experience and education, without regard to race, color, religion, age, sex, national origin, sexual orientation, ancestry; marital, disabled or veteran status. We are committed to creating and maintaining a workforce environment that is free from any form of discrimination or harassment.

If you'd like to work in a fun, creative, business-casual environment that offers a comprehensive benefit package, we encourage you to apply!

Legrand is an equal employment opportunity employer.

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