Creative Strategist

A company is looking for a Creative Strategist to lead performance-driven content and creative strategy across digital channels.

Key Responsibilities

Lead end-to-end creative strategy for Meta-first campaigns, including UGC and iterations

Analyze campaign results to identify top-performing creative and guide future iterations

Manage relationships with creative partners to ensure timely delivery of on-brand assets

Required Qualifications

Proven experience building creative strategy for a DTC brand or agency

Deep understanding of Meta, TikTok, and YouTube Shorts creative best practices

Strong analytical mindset fluent in key metrics such as CTR, hook rate, MER, and ROAS

Skilled in briefing and managing UGC creators and media teams

Ability to manage multiple projects in a fast-paced environment