Talent.com
Director of Marketing

Director of Marketing

ProCaps LabsHenderson, NV, US
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
  • serp_jobs.filters_job_card.quick_apply
job_description.job_card.job_description

POSITION SUMMARY

The Director of Marketing leads our marketing efforts and Marketing Team driving measurable growth for our organization. This role requires a strategic leader with deep expertise in direct response and direct to consumer marketing and a proven track record of delivering ROI-focused campaigns that generate immediate, trackable results.

ESSENTIAL JOB DUTIES AND RESPONSIBILITIES

Strategic Leadership

  • Develop and execute comprehensive marketing strategies that align with business objectives and vision
  • Lead cross-functional marketing initiatives and collaborate with sales, product, creative, and executive teams
  • Build and manage marketing budgets, ensuring optimal allocation across channels and campaigns
  • Establish key performance indicators and marketing metrics to measure success and ROI

Direct Response Marketing Expertise

  • Design and implement direct response campaigns across multiple channels including digital, direct mail, email, and paid advertising
  • Create compelling offers, landing pages, and conversion funnels that drive immediate customer action
  • Conduct rigorous A / B testing and optimization to maximize response rates and conversion performance
  • Analyze customer lifetime value, acquisition costs, and campaign profitability to inform strategic decisions

    • Team Management & Development

  • Build and lead a team of marketing professionals, fostering growth and professional development to build a high-performing marketing department
  • Establish marketing processes, workflows, and best practices to ensure consistent execution
  • Collaborate with agency partners and external vendors / contractors to extend team capabilities

    • Campaign Execution & Analytics

  • Oversee multi-channel marketing campaigns from concept through execution and analysis
  • Implement advanced tracking and attribution systems to measure campaign effectiveness
  • Generate detailed performance reports and present insights to the CEO and executive leadership
  • Continuously optimize marketing mix based on data-driven insights and market feedback

    • Requirements

    Preferred Qualifications

  • MBA in Marketing, Business, or related field
  • Experience in Nutraceuticals, Pharmaceuticals, Functional Foods industries
  • Familiarity with marketing technology stack integration and optimization
  • Previous experience scaling marketing operations in high-growth environments

    • Essential Experience

  • Bachelors Degree in Marketing, Business, or equivalent
  • 7+ years of marketing experience with at least 4 years in leadership roles
  • Strong background in direct response and direct to consumer marketing with proven success in creating campaigns that generate immediate, measurable results
  • Demonstrated expertise in conversion optimization, funnel development, and customer acquisition
  • Experience managing marketing performance metrics

    • Technical Skills

  • Proficiency with marketing automation platforms, CRM systems, and analytics tools
  • Deep understanding of digital marketing channels including PPC, social advertising, email marketing, and SEO
  • Experience with testing methodologies, statistical analysis, and data interpretation
  • Knowledge of marketing attribution models and customer journey mapping

    • Leadership & Strategic Abilities

  • Proven track record of building and leading high-performing marketing teams
  • Strong analytical and problem-solving skills with ability to translate data into actionable insights
  • Excellent communication and presentation skills for executive-level reporting
  • Experience collaborating with sales teams and understanding of sales-marketing alignment

    • WORK ENVIRONMENT

  • Duties are performed primarily in a smoke-free office environment
  • We are an equal opportunity employer committed to creating an inclusive environment for all employees.

    • PHYSICAL REQUIREMENTS

  • Frequent sitting, standing, walking
  • Able to lift up to 25 lbs.

    • Benefits

    ProCaps provide :

  • A competitive starting salary!
  • Top-Tier Medical, Dental & Vision Coverage - $0 when you qualify for the Wellness Program!
  • Paid Time Off, Eight (8) Company Holidays
  • 401(k) with Company Match – up to 4.5%
  • 100% Company Life Coverage
  • 100% Short Term Disability Coverage
  • Gym Membership Reimbursement
  • Vitamin Allowance + Discounts
  • Company-Funded Health Savings Account ($1,600 / year)
  • Cash Reward Employee Referral Program
  • Pet Insurance
  • Fantastic work environment that focuses on Safety, Quality, Community, and amazing people. We hire top talent and celebrate the ingenuity and tenacity of our team members and leaders!
    • serp_jobs.job_alerts.create_a_job

    Director Of Marketing • Henderson, NV, US

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.promoted
    Director of Product Marketing

    Director of Product Marketing

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Product Marketing to develop and manage strategies for promoting products and enhancing brand awareness. Key Responsibilities Develop and implement comprehen...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Vice President of Marketing Partnerships

    Vice President of Marketing Partnerships

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Vice President of Global Marketing Partnerships to lead strategic partnership initiatives.Key Responsibilities : Identify, evaluate, and secure new partnership opportuni...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    • serp_jobs.job_card.promoted
    Director of Performance Marketing

    Director of Performance Marketing

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director, Performance Marketing to own and scale paid media and lifecycle marketing programs.Key Responsibilities Develop and execute multi-channel marketing strategies...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior Director of Marketing Analytics

    Senior Director of Marketing Analytics

    VirtualVocationsLas Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Director of Marketing Analytics to lead brand and digital analytics strategy.Key Responsibilities Build and lead the marketing analytics framework, delivering in...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Marketing Technology Director

    Marketing Technology Director

    VirtualVocationsHenderson, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Marketing Technology Director.Key Responsibilities Develop and implement the marketing technology strategy aligned with overall marketing initiatives Lead administrati...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Growth Marketing Director

    Growth Marketing Director

    VirtualVocationsLas Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Growth Marketing Director to lead their customer acquisition strategy in a remote setting.Key Responsibilities Build, launch, and manage B2C customer acquisition campai...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director of Brand Partnerships

    Director of Brand Partnerships

    VirtualVocationsLas Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Brand Partnerships (Remote).Key Responsibilities Lead the development and management of an end-to-end pipeline of brand partners to drive revenue Oversee a...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Senior Director of Marketing

    Senior Director of Marketing

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Director, Integrated Marketing Communications.Key Responsibilities Lead annual integrated marketing communications planning, ensuring cross-functional alignment ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Digital Marketing Director

    Digital Marketing Director

    VirtualVocationsHenderson, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director, Digital Marketing.Key Responsibilities Develop and execute comprehensive digital marketing strategies across various channels Design and implement consumer e...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Vice President of Marketing

    Vice President of Marketing

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Vice President of Marketing.Key Responsibilities Own and scale marketing initiatives to position the brand as a leader in tokenized agents and robotics integrations Dr...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director of Partnerships

    Director of Partnerships

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Partnerships.Key Responsibilities Develop and execute strategies to acquire new mid-market and enterprise accounts while expanding existing client relations...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Integrated Marketing Director

    Integrated Marketing Director

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for an Integrated Marketing Director.Key Responsibilities Own and drive the integrated marketing communications strategy to align with business priorities and revenue goals ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Director of Brand Marketing

    Director of Brand Marketing

    VirtualVocationsLas Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Brand and Product Marketing.Key Responsibilities Deliver a unified brand narrative across various channels ensuring consistency in messaging and positioning...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director of Marketing Technology

    Director of Marketing Technology

    VirtualVocationsLas Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Marketing Technology.Key Responsibilities Lead the strategy, implementation, and optimization of the marketing technology ecosystem, focusing on HubSpot Ov...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director of Digital Marketing

    Director of Digital Marketing

    VirtualVocationsHenderson, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director, Digital & Growth Marketing.Key Responsibilities Develop and implement digital marketing strategies aligned with business priorities Lead and coordinate digit...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Lead Field Marketing

    Lead Field Marketing

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Lead- Field Marketing to oversee conference, event, and regional marketing efforts focused on ROI. Key Responsibilities Own the strategy, planning, and execution of all ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Director of Ecommerce

    Director of Ecommerce

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Ecommerce.Key Responsibilities Manage and enhance the overall ecommerce experience, including site merchandising and conversion optimization Develop and ex...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Marketing Director

    Marketing Director

    VirtualVocationsLas Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Marketing.Key Responsibilities Own and scale performance marketing strategy across various digital channels Manage and forecast marketing budgets, ensuring...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    VP of Marketing Strategy

    VP of Marketing Strategy

    VirtualVocationsLas Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a VP of Marketing & Market Development.Key Responsibilities Develop and execute a comprehensive marketing strategy to enhance brand recognition and accelerate business ou...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Head of Marketing

    Head of Marketing

    VirtualVocationsNorth Las Vegas, Nevada, United States
    serp_jobs.job_card.full_time
    A company is looking for a Head of Marketing.Key Responsibilities Lead, mentor, and build a high-performing marketing team focused on continuous learning and growth Set the vision for lead gener...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30